Isalathiso senqaku
Ngaba ukusebenza kwakho akuphucukanga? Ingxaki ayikho kwimisebenzi, kodwa kukunqongophala kokucinga kokusebenza komphathi!
Umnini-shishini weza kuthi, ebonakala exhalabile, waza wabuza: "Ndingayiphucula njani indlela endicinga ngayo ngokusebenza kwi -e-commerce ?"
Asizange sikwazi ukuzibamba yintsini xa sibona intetho yakhe ethi "help".
Sambuza, “Yintoni ingxaki ozama ukuyicombulula?”
Uthe: "Ukukhula kwentsebenzo akuzange kuhlangabezane nokulindelweyo. Intuition yam kukuba umsebenzi awukavuthwa, kodwa andinakukwazi ukuwuchaza ngokucacileyo. Lo msebenzi awukhohlisi nje."
Emva koko sabuza, "Ngubani omisela isicwangciso esipheleleyo sevenkile?"
Wathi: "Ndiza kuzihoya ngokwam kwaye enye ndiyiyeke kuqhaqho."
Akuba ethethiwe la mazwi, sasisele sinembono ezingqondweni zethu.
1. Yeyiphi eyona mpazamo? — Ukushiya indlela yokukhula kubantu abangalunganga
Ingxaki engundoqo ayiko "ngcinga yokusebenza", kodwa kukuba unike amandla obuchule kumntu ongalunganga.
Abaphathi abaninzi benza le mpazamo: bashiya umsebenzi "wobuchule bokukhula obutsha" kwimisebenzi.
Oku akulunganga kwaphela.
I-99% yemisebenzi ayinabo nje obu buchule.
Abo banendlela yokucinga ngolu hlobo lobuchule bakwinqanaba labalingani , kwaye umvuzo wonyaka wemarike uqala kwi-50.
Ngaba ulindele ukuba umntu orhola ngaphantsi kwe-10,000 yeeyuan ngenyanga akuncede ufumane igophe elitsha lokukhula?
Kufana nokuchitha i-5 yeedola ukuthenga itikiti lelotho kwaye ulindele ukuphumelela i-500 yezigidi. Yingqiqo efanayo.
2. Indlela yokuvula iqela elincinci: umphathi ubeka isicwangciso, kwaye iqela lokusebenza liyakwenza oko

Ngamafutshane: umphathi ubeka ulwalathiso, kwaye iqela lokusebenza libeka iindlela.
Ubuchule yimephu, ukuphunyezwa kukunyathela.
Kufuneka umxelele ukuba makaye phi kuqala phambi kokuba abaleke ekunene.
Umphathi unoxanduva lokuphuhlisa isicwangciso sokukhula ngokubanzi, njengokubeka abantu kwindawo ethile , abaphulaphuli ekujoliswe kubo, kunye nokwabiwa kwebhajethi. Iqela lemisebenzi linoxanduva lokuphumeza inyathelo ngalinye, njengokuphunyezwa konyuso, ukulandelela idatha, kunye nokuhlolwa kwephulo.
Xa ukuphunyezwa kokusebenza kunamandla ngokwaneleyo kwaye kunokuphumeza ngokuchanekileyo iingcamango zakho, ungabavumela ukuba benze izinto ezintsha ezincinci, ukusuka ekuxeliseni ukuya ekudaleni, inyathelo ngesinyathelo.
Le nkqubo yinkqubo yokuphuhlisa ukucinga okusebenzayo.
3. Isitshixo ekukhuleni kokusebenza: ukumisela iithagethi kunye namanyathelo okubeka iliso
Ukuba ishishini le-e-commerce lifuna ukukhula, ukuthembela kwitalente kuyimfihlakalo, ukuthembela kwiindlela yindlela efanelekileyo.
Oko kubizwa ngokuba "kukubeka iithagethi" kuthetha ukwazisa imisebenzi ukuba yintoni ebaluleke kakhulu.
Ngokomzekelo, ukuba injongo yeshishini kukunyusa inzuzo, kufuneka ihlanjululwe kwiimpawu ezithile: ixabiso eliqhelekileyo lomyalelo, izinga lokuthenga kwakhona, i-ROI yokukhangisa, isakhiwo seendleko ... Ngamnye kufuneka aqikelelwe.
"Ukubeka esweni izenzo" kuthetha ukwazisa imisebenzi ukuba unoxanduva lweziphumo zayo yonke into oyenzayo.
Umzekelo, ukuba injongo kukunciphisa umlinganiselo weendleko, ngoko ke i-metric engundoqo yindlela yokutsala umdla kwimveliso nganye. Emva koko, beka iliso kwiingxelo ngeveki, ubuze malunga nenkqubela phambili, kwaye uhlolisise izenzo. Jonga ukuba ukubulawa akuhambanga kakuhle okanye bekukho nawuphi na umsebenzi ongeyomfuneko.
Amaqela amaninzi okusebenza "axakeke kakhulu, umkhombandlela omncinci kakhulu." Basebenza imini yonke, kodwa iimethrikhi aziyisusi inaliti. Ngoba? Akukho mntu ubeke iliso kwizinto.
4. Ngaba ufanele unikezele xa isiseko sokusebenza siphantsi kakhulu?
Abanini bamashishini abaninzi bakhalaza besithi: "Iqela lam lemisebenzi alikwazi nokujongana nokuthengwa kwabathengi kunye nokuthengiswa!"
Into endiyithethayo kukuba akusiyo ingxaki "yokucinga", yingxaki "yezakhono".
Kufana nokuxelela umntu ongakwaziyo ukuqhuba ukuba "aphuhlise ingqondo yokuqhuba" -akuncedi nto. Kufuneka afunde indlela yokunyathela i-accelerator kwaye aqhoboshe kuqala.
Ngoko ke, eyona nto ibalulekileyo ekufuneka yenziwe kule meko yile: uqeqesho! Uqeqesho! Noqeqesho olungakumbi!
Gcwalisa izithuba ngokucwangcisiweyo kwaye umncede aqonde ingqiqo yeshishini, uhlalutyo lwedatha, kunye nengqondo yomsebenzisi. Xa ulwazi olugciniweyo lwanele, ukucinga kuya kuthotywa ngokwendalo.
5. Ukukhokela nokuqesha abantu kunzima kwaye kulula.
Enyanisweni, eyona nto iphambili kulawulo lwemisebenzi ingachazwa ngamagama amane kuphela: ukuqonda ishishini kunye nokuqonda amanqaku aphambili.
Umphathi kufuneka aqonde indlela yokubona nge-logic ephantsi yeshishini, ugxininise kwiimpawu eziphambili, uchithe izenzo eziphambili, kwaye ugxininise kwizinto ezinkulu kwaye uvumele ukuhamba kwezinto ezincinci.
Umphathi okrelekrele akayi kwenza yonke into ngokwakhe, kodwa ngokuqinisekileyo uya kujonga iziphumo ngamehlo akhe kwaye azibambele ngokwakhe amanqaku aphambili.
Kanye njengombhexeshi, akuyomfuneko ukuba isixhobo ngasinye siyidlale yodwa, kodwa uyalazi ixesha lokuvumela isixhobo ngasinye sithethe.
6. Undoqo wokuPhucula iNgcinga yokuSebenza
Ukuphucula indlela yokucinga ngokusebenza akuthethi ukuthatha iiklasi okanye ukumamela iintetho; kukuphucula ubuchule bakho beshishini ngokuqhubekayo ngamava asebenzayo.
Ukucinga akuphuhliswanga ngoqeqesho, kodwa kunyanzeliswa ziinjongo, uxinzelelo kunye nophononongo.
Ingcali yemisebenzi yokwenyani ihlala ibuza: "Ngaba esi senzo sinegalelo kwisalathisi?" kwaye "Ngaba esi salathisi siyahambelana nenjongo yokugqibela?"
Xa umqhubi eqala ukubuza imibuzo efana nale, uyakhula ngokwenene.
Isiphelo: Isicwangciso-qhinga simisela ubomi nokufa, ukubulawa kumisela isantya
Ekugqibeleni, ukuphucula indlela yokucinga ngokusebenza kuxhomekeke ekubeni nolwazi olunzulu ngokubaluleka kweshishini.
Ayisiyo metaphysics okanye isuphu yenkukhu, kodwa indibaniselwano yengqiqo, inkqubo, isigwebo kunye nokubulawa.
Umphathi onombono obanzi kufuneka afunde ukukhokela imisebenzi ukuze abone imeko iyonke, kwaye emva koko ubavumele bachume kwiinkcukacha.
Kuphela xa isicwangciso kunye nokwenziwa kwenza i-loop evaliweyo iqela linokugijima ngokukhawuleza kwaye kude.
Ngoko ke, icebo malibuyele ezandleni zomphathi, ukuphunyezwa makubuyele ezandleni zeqela lokusebenza, kwaye ukukhula makubuyele ezandleni zeqela le-logic.
Amanqaku asisishwankathelo:
- Imfuneko yokuphucula ukucinga komsebenzi kukuba umphathi kufuneka aqale acinge ngobuchule.
- Umgaqo wegolide weqela elincinci: umphathi ubeka isicwangciso kwaye iqela lokusebenza liyawenza.
- Ukukhula okusebenzayo kuxhomekeke kwizinto ezimbini: ukumisela iithagethi kunye neentshukumo zokubeka iliso.
- Ukunqongophala kolwazi lobungcali kufuna uqeqesho; ukungabikho kokucinga kuxhomekeke ekusebenzeni.
- Ukukhula kwentsebenzo yokwenyani kuvela "ekwenzeni izinto ezilungileyo + ukwenza izinto ngokufanelekileyo".
Xa uwazi kakuhle la manyathelo mahlanu, imisebenzi yakho ayiyi kuba ngumabi welifa kuphela, kodwa ibe yinjini yokukhula yexesha elizayo. 🔥
Ngethemba, inqaku elithi "Ungayiphucula njani indlela yokucinga ngokusebenza kwe-e-commerce? Impendulo ikwingqondo 'yoMphathi'!" elabelwana ngayo kwibhlog kaChen Weiliang ( https://www.chenweiliang.com/ ) liza kuba luncedo kuwe.
Zive ukhululekile ukwabelana ngekhonkco leli nqaku: https://www.chenweiliang.com/cwl-33290.html
