Yiziphi izigaba zokuthuthukiswa kwe-e-commerce yaseChina?Izigaba ezine zokuthuthukiswa kwe-e-commerce eku-inthanethi

I-ChinaEzentengiselwanoSekuyiminyaka engama-20 yathuthukiswa, futhi lapha sinakhoI-TaobaoIsibonelo, ake ngihlaziyele wonke umuntu, ubani owenza imali eningi esigabeni ngasinye?

Isigaba sokuqala sokuthuthukiswa kwe-e-commerce yaseChina: 2003–2008

I-Grassroots yenza imali.

• I-Taobao ithuthuke kancane kancane yaba imakethe eku-inthanethi ngokuthembela eqenjini labantu abasha abangenasizinda futhi abangenamfundo, kanye nezimpahla ezishibhile ezingalingani emakethe yezitolo ezinkulu.
• Ngalesi sikhathi, bangabathengisi abancane, futhi bangenza imali.
• Abathengi abaku-inthanethi ngaleso sikhathi bakhuza ikhwalithi ephansi kuyilapho beyiphunga elimnandi ngempela: bathola ukuthi intengo yezingubo eziku-inthanethi iphenduke ingxenye yenxanxathela yezitolo.

Isigaba sesibili sokuthuthukiswa kwe-e-commerce yaseChina: 2009–2014

Ukwenza i-Tao brand kunenzuzo kakhulu.

• Ezinye izitolo ezinekhono elincane lobuhle nokuklama (ukulingisa) seziqalile ukukhuphuka.
• Imikhiqizo ye-Amoy ineprimiyamu ethile. Isibonelo, izingubo ezibiza amayuan angu-50 zingathengiswa ngamayuan angu-150. Ngaleso sikhathi, imikhiqizo yendabuko ayizange ibukele phansi ukuthengiswa kwala makhabe amathathu nezinsuku ezimbili ze-e-commerce.

Isigaba sesithathu sokuthuthukiswa kwe-e-commerce yaseChina: 2015~2018

Amaketanga okuhlinzeka ngezimboni kanye nezimboni ezincane yizona ezinenzuzo enkulu.

• Eqinisweni, uhlobo lweTao lwaqala ukwehla ngalesi sikhathi (ethintwe ukwethulwa kwemikhiqizo yendabuko), kodwa abathengisi abaningi abadingi imikhiqizo, ngoba banenzuzo yokuba seduze ne-supply chain, futhi bangasebenzisa le nzuzo ukuze yenza imali eningi.
• Isibonelo, izingubo zabesifazane e-Hangzhou, izitolo ezincane e-Yiwu nase-Chaoshan, izingubo nezikhwama e-Guangzhou, imikhiqizo kagesi neyedijithali e-Shenzhen, njll., kanye nezimboni ezincane e-Jiangsu, e-Zhejiang, e-Shanghai nase-Pearl River Delta.
• Ngalesi sikhathi, izimbali eziyikhulu ziyaqhakaza ngempela.
• Ikakhulukazi ezigabeni, igolide likuyo yonke indawo.

Isigaba sesine sokuthuthukiswa kwe-e-commerce yaseChina: 2018–2021

capital stage.

• I-Capital yaqala ukungena emikhakheni ehlukahlukene, futhi okokuqala, uhlobo olude nolusha lwasekhaya lwahlanganiswa.
• Uma ufika, usebenzisa imali ukuze ubambe isigaba sokukhululwa. Ngisho nabathengisi be-supply chain kanye nefekthri abenze imali eningi ngaphambili abakwazi ukwenza imali eyanele.
• Ngokuhambisana nokuphambukiswa kwe-Pinduoduo kanye nokwanda kwezizinda ezizimele, laba bathengisi kwadingeka baguqule omunye ngemva komunye.
• Yebo, baningi abathengisi abancane abenza kahle.

Ngokubona lokhu, wonke umuntu uzothola ukuthi i-e-commerce manje isiyimboni yendabuko.

Amapulatifomu afana neTaobao, JD.com, ne-Pinduoduo asephenduke iziteshi.

Njengenxanxathela yezitolo enezitini nodaka, amabhrendi amakhulu kanye nezimali zithatha isikhundla esiphezulu, kuyilapho abathengisi abancane, njengezitolo ezikhethekile ezingaxhunyiwe ku-inthanethi, bangachuma inqobo nje uma uhlukile.

Ngakolunye uhlangothi, abathengisi abancane abangenazo izici, nabathengisi abangenawo umthombo wokunikezela, uma behlangabezana nesiteji esisha esikhuphuka ngokushesha, futhi basebenzise ulwazi olubi, kusekhona igagasi loboya elingashanelwa.

Ngokuzayo, ngokuvuthwa kobuchwepheshe obufana nobuhlakani bokwenziwa kanye ne-cloud computing, kanye nezinguquko kuzitayela zethrafikhi,E-commerceKufanele kube nesigaba sesihlanu sokuthuthuka.

E-commerceIzohlala ithuthuka futhi ishintsha ekuphishekeleni kwethrafikhi ngamabhizinisi, futhi iyohlala ikhona ukuze abasebenzisi bahlangabezane nezidingo zabo.

Izinguquko kumamodeli we-e-commerce nazo zihlobene eduze nesizinda kanye nezimo zobuchwepheshe zokuthuthukiswa komphakathi, futhi umzuzi omkhulu ngabasebenzisi.

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