What should a novice pay attention to when opening a store on AliExpress?Notes on the operation of AliExpress sellers

EveryE-commercePlatforms have their own rules, and so does AliExpress.

When a novice opens a store on AliExpress, there will definitely be many places that are not clear and need to be paid attention to.

The following will tell you the things you need to pay attention to for registered AliExpress sellers.

XNUMX. Handling of AliExpress disputes

As long as the order volume reaches a certain level, disputes and bad reviews are inevitable.Sellers all want to maintain a 100% positive store, but there will always be a few unreasonable negative reviews mixed with disputes, making us dizzy.Some disputes have a reason, and some bad reviews are inexplicable. If you want to solve them, you must first understand them:

What should I pay attention to when registering as an AliExpress seller?Here are 4 things to keep in mind:

• 1. The customer's expectation is too high, and the product does not meet the customer's expectation, which is the source of disputes and bad reviews.
• 2. The problem of logistics speed is the culprit behind the decline in customer satisfaction.
• 3. Insufficient communication makes dissatisfaction turn into disputes or bad reviews.
• 4. The product quality is not good enough, and the packaging is damaged.

If we understand why our guests give us bad reviews, it will not be so difficult to solve them.

1. Do not blindly beautify the pictures of the product. If there are any flaws or deficiencies, they should be reflected in the photos.Product descriptions should be as clear, concise and detailed as possible.

2. Regarding the issue of logistics speed, although everyone knows that the goods sent out are like water that is poured out and cannot be controlled, customers will still come to us when they are anxious, just like we do atTaobaoJust like buying something, the problem of express delivery will eventually be transferred to the seller.

There are two points we can do better. One is to indicate the approximate time required by various countries and various modes of transportation in the form of a table when releasing the product.The second is to inform the guests in time after delivery, so as to facilitate the guests to track the information and the estimated time of arrival.By doing the above two points, when there is a slight delay in logistics, it is easy for customers to express their understanding.

3. Timely communication, first of all, active communication, and prompt reminder in time after delivery.Then there is passive communication, and the in-site letters and messages of customers who have already made a deal should be responded to in a timely manner.Finally, you can make a summary every Saturday, take a little time to follow up on the dispatched goods, record any abnormal situation and inform the guests in time, so as to avoid disputes.

4. Buy more packaging auxiliary materials, such as plastic bags, bubble bags, bubble film, better quality sealing glue, and cardboard boxes with good hardness.These auxiliary materials are small investment and big return, and they are worth investing in.

The last point is that many products are destined to be easily broken due to their characteristics. We generally provide spare parts for such products, but in many cases, the products are more broken than spare parts. What should we do at this time?For such a problem, we must first admit that it is our fault, then we must ask the guests how to solve it, and finally we must adapt to the situation.

XNUMX. Time of product release

There are many products released, and they have been released all the time.SEOWill the flow come up?Are there more orders?

Before tooInternet marketingNovices have tried to update and release products continuously for more than ten hours a day, and the hard work is disproportionate to the final order volume.I have also tried to get up at two o'clock in the morning in order to eliminate the time difference to deal with customer problems, but the effect is not very good.

The new function of data vertical and horizontal - real-time storm can grasp the peak data of exposure and page views, try to release and update products in the peak time period, do thisWeb PromotionThe effect is better than the occasional release.

XNUMX. Do a good job of AliExpress services

Before, the sign in a store was 7 x 24 service for you. Think customer before us (7 days x 24 hours to serve you, give priority to customers).I always thought this was the best and most thoughtful service.

Until one day I saw an ebay store that clearly marked the working hours and indicated that it was LOCAL TIME (local time).Rethinking the practice of promising 7X24 hours, it is indeed a bit inappropriate. Obviously, this promise cannot be fulfilled.If a customer comes to you 20 times a week, he will not think your service is good if you are there 19 times, and he will think that your words are nothing if you are not there once.

A good service must first have principles and bottom lines.

XNUMX. There is profit space, and there is the possibility to improve the service experience

Doing AliExpress, the first purpose is to make money, followed by good service based on reasonable profits, including service attitude and problem-solving ability.If there is no reasonable profit, you have to lose money and laugh. I believe that no seller can do it.

Therefore, the after-sales service that may occur in the future must be taken into account when setting the price, so that there will be no room for survival if there is a little accident, let alone providing high-quality services.A senior said: "There are a lot of customers, just find the one that suits you."Only by serving the guests well and making good use of the principle of XNUMX can create more profits.

In fact, there are still many details that beginners need to pay attention to when doing AliExpress, and it is difficult for me to list all the places that I should pay attention to. I can only tell you a few general points, but If you encounter problems in the future of AliExpress, you can come to this website to ask questions, and I will try my best to help you solve the problem.