Zeziphi iindlela zokutsala itrafikhi ngoku?Njani ukutsala itrafikhi kumaqonga e-Intanethi

Ngoku iqonga le-Intanethi litsala abathengiukukhupha amanziIindlela zobungakanani zingahlulwa zibe ziindidi ezi-3:

1. Udidi 1 lugqityiwe"intengiso ehlawulwayo"ukutsala abasebenzisi;
2. Udidi 2 lungokwebhrendi"Imidiya ephethwe"ukukhupha amanzifumana abathengi;
3. Udidi 3 lugqityiwe"I-Fission yabathengi", ukuvumela abasebenzisi ukuba babelane ngokuzithandela kunye nokukhuthaza iimveliso.

XNUMX. Intengiso yeMedia ehlawulwayoukukhupha amanzi量

• Intengiso kwimidiya ehlawulwayo, kubandakanywa iinkalo ezininzi, lijelo lentengiso ye-intanethi kunye ne-intanethi ehlawulwayo.
• Ubuncwane, JD.com, khangela, WeChat, Weibo, Zhihu,FacebookIlinde imidiya ehlawulwayo ukuba ivele.
• Uphuhliso oluqhubekayo lwamaqonga amatsha, amajelo eendaba asakhulayo, anexabiso eliphantsi abizwa ngokuba yizahlulo zendlela, ezinje:Incwadi encinci ebomvu,UDouyin, enkuluEzorhwebousasazo ngqo, njl.iindaba ezintsha,

Kwaye, ngexabiso le-intanethi libiza kakhulu, ezinye iinkampani ezicinga ngeshishini ziye zafikelela kwiivenkile ezikumgama weekhilomitha zoluntu.

Le ndlela intsha ibizwa ngokuba lurhwebo loluntu.

广告ukukhuphelaUkubamba

1. Ikopi yesihloko sentengiso kufuneka ibe ngaphakathi kwe-3 ukuya kwimizuzwana ye-8 ukutsala umdla womsebenzisi.
2. Uvakalelo yeyona marike inkulu, Abasetyhini zizilwanyana ezineemvakalelo, hayi ukusetyenziswa okunengqondo kunye nokuthenga njengamadoda.
3. Ukubhala ngokukopa kudala imfuno, kubetha iintlungu, kwaye kuchaza izibonelelo.
4. zeUbomiutshintsho, ithoni yentetho, kwaye ungabhali iintengiso kwimidiya yoluntu.
5. Imidiya yoluntu yindawo yokuthetha, ukuxoxa.
6. I-Adwords iphelelwe lixesha, ikopi ende ingcono kunekopi emfutshane.
7. Sebenzisa amanani ukwenza kube lula ukufunda.

Vavanya iintengiso zikaFacebook:

1. I-RM10 ngosuku olunye lovavanyo, i-RM3 ngeentsuku ezi-30 zokuziswa
2. Ukuba akukho siphumo, yicime kwaye uyibuyisele ngekopi entsha yentengiso.
3. Vavanya kabini okanye kathathu kwaye ufumane ikopi ephumelelayo.
4. Kufuneka kubekho iividiyo kwiphepha lasekhaya likaFacebook.Abantu abaninzi bayayibukela.Nabani na ohamba kuyo kufuneka ashiye idatha.Ungakhetha iintengiso kwaba bantu bagqibileyo ukubukela ividiyo.
5. Mininzi kakhulu imiyalezo yabucala, kwaye irobhothi MANYCHAT ingasetyenziselwa ukuphendula ngokuzenzekelayo.

XNUMX. Imithombo yeendaba ezimeleyo ukutsala i-traffic

Imithombo yeendaba, njengoko igama libonisa, lijelo lelo shishini ngokwalo, elifana neevenkile ezisebenza ngaphandle kweintanethi, iivenkile ezikwi-intanethi, kunye namaqela okwazisa ngebrendi (abantu abalwaziyo uphawu kodwa abaluthenganga).

• Le yimithombo yeendaba yebhrendi, kubandakanya kunjalo: iwebhusayithi yayo,zokuzonwabisaiqonga.

Indlela yokwenza ezi traffic self-media?

Oku kukhetheke kakhulu kwaye kwahlulwe ngokubanzi kwezi ndidi zintlanu zilandelayo:

1. Ukukhupha amanzi emveliso enexabiso eliphantsi, oko kukuthi, ukusebenzisa amaxabiso aphantsi okanye iimveliso zovavanyo lwasimahla ukutsala umdla wabathengi;
2. Umjelo omtsha wemveliso kukuphumeza ukuhanjiswa kwamanzi ngokusebenzisa imisebenzi emitsha yemveliso entsha ukuhlangabezana neemfuno zabathengi;
3. Imveliso ekhuphisanayo yokuthintela kunye nokukhupha amanzi kukusebenzisa umsebenzi wemveliso ukuthintela abathengi abamisebenzi yabo ifana neemveliso ezikhuphisanayo;
4. I-Multi-dimensional correlation drainage, usebenzisa ukulungelelaniswa kwezinye ii-IP ukutsala abathengi.
5. I-IP ngokubanzi ibandakanya umanyano lwemveliso enxulumeneyo, izivumelwano ze-KOL kunye nobudlelwane boyilo lwemveliso;
6. Iitshaneli zentengiso, ezifana nevenkile yaseTaobao ukuya kwivenkile yeflegi ye-Tmall, i-intanethi kunye ne-offline drainage, njl.

XNUMX. Ukuqhekeka kwabathengi kutsala izithuthi

• Vumela uphawu lusasazeke ngokuzenzekelayo phakathi kwabathengi.
• Ibisoloko iyinkampani nganyeIntengiso ye-IntanethiEsona siphumo sinqwenelwa lisebe.
• Ukufezekisa le mpembelelo, kubalulekile ukuqonda indlela i-virality isebenza ngayo.

Oku kunokufumaneka kwiSean Parker'sUkuthengisa ngentsholongwaneIfomula iyaqondwa ngakumbi.

Ifomula yentsholongwane kaSean yophula itrafikhi ebangelwa kukusasazeka kwentsholongwane ibe: kumthwalo wokuhlawula (inani labantu ngokusasazeka), izinga loguqulo, kunye nokuphindaphinda:

1. Umthwalo ohlawulwayo, ugqitywe yindlela umemi asebenzise ngayo imveliso kunye nendlela yokuvuza.
2. Izinga lokuguqulwa ligqitywe ngakumbi kwiimvakalelo zabamenyiweyo xa beqhagamshelana kwaye besebenzisa imveliso.
3. Ukuphindaphinda, ngakumbi kuxhomekeke kwiimpawu zemveliso exhomekeke kuyo okanye imveliso ▼

Kufuneka kongezwe apha ukuba ifomula yeSean Parker igxininisa ngakumbi kunxibelelwano oluhle.

Enyanisweni, kuyasebenza kakhulu ukuyila iziqubulo zentengiso ngokusebenzisa ingqiqo yabathengi kunye nemikhwa yenkcubeko, kwaye unokufikelela kwisiphumo esihle kakhulu sonxibelelwano olungenakwenziwa.

1. Imfihlelo yoyilo lwesilogeni sezentengiso ikukucinga ngamagama.
2. Isingqisho, siyathandeka: kufutshane kwaye sitshiphu.
3. Kubhaliwe, kuthethiwe, ukutswina ▼

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