Isalathiso senqaku
Xa ifilimu yaba yisiseko esilulwelo, iipiyano zaqala ukusetyenziswa ekwakheni iibhayisekile.
Nantsi into eyenzekileyo.
Ndifumene umbuzo ngenye imini othiEzorhweboAndisakwazi ukuyiqhuba nokuba ndenze ntoni na. Ngaba kufuneka nditshintshe imizila ndize ndiqale phantsi? Umnwe wam wawuphezu kwesikrini, ndaza ndakhumbula iindaba ezimbini ezingabalulekanga ezivela eJapan kwiminyaka engaphezu kweshumi eyadlulayo.
Enye yiYamaha, eyenza iibhayisekile, kwaye enye yiFujifilm, ethengisa izinto zokuthambisa.
Usenokucinga ukuba aba babini abanxulumananga kwaphela. Omnye ngumculi, omnye ngumfoti, ngoko ke bobabini bagqibela njani ngokwenza iinjini kunye nokufaka iikrimu zobuso?
Kodwa ukuba uyihlalutya ngononophelo, uya kufumanisa ukuba esi sisisombululo kuphela sokuba amashishini akwazi ukumelana nemijikelo yezoqoqosho. Asikuko ukufumana amathuba amatsha, kodwa kukusebenzisa izakhono ezindala kwimeko eyahlukileyo.

Ikhonkco lokubonelela "elibi" likaYamaha
Ngo-1887, umsunguli weYamaha, uTorakusu Yamaha, wavula indawo yokulungisa ipiyano encinci eHamamatsu. Ukuze alungise iipiyano ezivela kwamanye amazwe ukuze zibe ntle njengezo zokwenyani, wazibhokoxa kakhulu ngezakhono zakhe zokusebenza ngomthi. Wayesazi kakuhle indlela yokusika imithi, indlela yokugoba ibhodi yesandi, kunye nendlela yokuqinisa izikrufu ukuze zingaphazamisi isandi.
Njengoko wayeqhubeka nokulungisa, wafumanisa ukuba izakhono zakhe zokusebenza ngomthi zazingasetyenziswa kungekuphela nje ekulungiseni izixhobo kodwa nasekulungiseni ifanitshala. Ekubeni kwakuza kuba yinkcitho ukulahla intsalela yezinto ezazisele xa wayesenza ifanitshala, wenza iharmonica yomthi ngokungakhathali.
Emva koko izinto zaqala ukungalawuleki kancinci.
Ukuze avavanye ukuchaneka kwethoni yepiyano, waqala ukufunda imigaqo ye-acoustic. Njengoko wayephanda, wafumanisa ukuba ezi ndlela zohlalutyo lwe-vibration frequency zazibonakala zinezicelo kwezinye iindawo, ezifana nokucubungula imiqondiso yedijithali.
Ngoko ke iYamaha yenza iiprosesa zesignali zedijithali.
Njengoko wayenolwazi ngeteknoloji yonxibelelwano, wayezibuza ukuba angasebenzisa na amandla okucubungula imiqondiso ekudluliseleni. Ngoko ke waqhubeka nokwenza ii-routers. Kamva, kuba ukwenza ifenitshala yomthi kwakufuna umatshini ochanekileyo, waqala ukwenza oomatshini bokusebenza ngomthi. Ukuze avavanye ukuchaneka kokusika kwaba matshini, wayefuna ii-propellers ezijikelezayo ngesantya esiphezulu ukuze enze uvavanyo.
Emva koko wafumanisa ukuba iipropellers kunye neenjini zeenqwelo-moya ziyafana ngokomgaqo.
Ngoko ke baqalisa ukuphuhlisa iinjini. Ekugqibeleni, yonke into yahamba kakuhle, baza baqalisa ukwenza iibhayisekile.
Namhlanje, iYamaha yenza yonke into ukusuka kwiipiyano kunye neebhayisekile ukuya kwizixhobo zesandi, ii-routers, kunye noomatshini bokusebenza ngomthi. Kwabanye abantu, kubonakala ngathi yinkampani engenamda, engenamsebenzi. Kodwa eneneni, ngumzekelo oqhelekileyo wecebo lesangqa esijikelezayo.
Ukubuya "kweteknoloji efileyo" yeFujifilm
Malunga nelo xesha linye, uFuji wadibana nengxaki enkulu nangakumbi.
Kwiminyaka apho iikhamera zedijithali zazisasazeka khona, ishishini leefilimu labonakala ngathi lisusiwe. Ngobusuku nje obunye, amashumi eminyaka eteknoloji yeekhemikhali eqokelelweyo yeFujifilm aqala "ukungabi namsebenzi".
Ngelo xesha, lonke elaseJapan lalixoxa ngokuba iFujifilm kufuneka itshintshe ibe yinkampani ye-intanethi, idale iwebhusayithi ye-portal kunye nenethiwekhi yoluntu. Kaloku, kwakusekuqaleni kweminyaka yoo-2000, kwaye "ukucinga nge-intanethi" kwakubaluleke ngaphezu kwe-oxygen.
UFuji akazange ashukume.
Benza into ekhethekileyo: benze uluhlu lwazo zonke iiteknoloji ezinxulumene nefilimu kwilebhu. Itekhnoloji yokulwa ne-oxidation,UNanoItekhnoloji yokusasaza, itekhnoloji yokucoca i-collagen, itekhnoloji yozinziso lwemibala. Ithekhnoloji ebonakala ngathi yomile kodwa "yakudala" ebonakaliswe amaxesha amaninzi kwimveliso yemizi-mveliso.
Emva koko bazibuza umbuzo othi: Ukuba abayithengisi ifilimu, ngubani omnye abanokuyithengisela obu buchwephesha?
Impendulo yile: yinkampani yezimonyo.
IFujifilm ifumanise ukuba iteknoloji yokusasazwa kwe-nano-dispersion eqokelelwe ngexesha lokwenziwa kwefilimu ingasetyenziselwa ukwenza isiseko solwelo. Iteknoloji ye-Antioxidant ingasetyenziselwa ukwenza ii-serum ezilwa nokwaluphala. Iteknoloji yokucoca i-collagen ingasetyenziswa ngokuthe ngqo kwicandelo lezonyango.
Ngoko ke, iFujifilm yaqala ukuthengisa izinto zokuthambisa. Yayingengomvelisi we-OEM nje, kodwa ngendlela efanayo naleyo babeyisebenzisa ekwenzeni iifilimu. Isiphumo sasimangalisa: ezo teknoloji "ziphelelwe lixesha", ezisetyenziswe amashumi eminyaka, zaba lithuba lokukhuphisana kushishino lobuhle.
Kutheni sisoloko sivakalelwa kukuba ukuwela imida kunzima?
Masibuyele kumbuzo wokuqala.
Kutheni le nto xa amashishini e-e-commerce esilela, impendulo yokuqala kukutshintsha amaqonga okanye iindidi zeemveliso endaweni yokucinga ngezakhono "ezindala" abasenazo?
Kuba kulula kakhulu ukukhohliswa zizinto ezibonakalayo.
Ukuba into oyenzileyo "ingaphakathi"Ubuncwane"Ukuthengisa iimpahla" yindlela yeshishini. Kodwa yintoni ubuchule obuphambili? Ngaba liliso elibukhali lokukhetha izitayela? Ulawulo lwekhonkco lokubonelela? Uyilo olubonakalayo? Okanye ulawulo lwendlela?
Abantu abaninzi abakwazi ukwahlula phakathi kwezi zimbini. Iimodeli zoshishino zinokutshintshatshintsha ngokwemarike, kodwa ubuchule obuphambili bunokudluliselwa.
Njengompheki, ukupheka ngumsebenzi, kodwa ubuchule obuphambili kukubona ubushushu, ukuqonda izithako, kunye nobuchule bokunonga. Ukuba indawo yokutyela ivala ngenye imini, lo mpheki angaya kumzi-mveliso wokutya ukuze enze uphando nophuhliso, abe ngumcebisi kwinkampani yezixhobo zasekhitshini, enze iividiyo zokutya, okanye afundise abantu indlela yokupheka. Indawo inokutshintsha, kodwa "isakhono" sihlala sinjalo.
Kodwa uninzi lwabathengisi be-e-commerce abacingi ngolo hlobo. Xa i-algorithm yeqonga itshintsha kwaye ithrafikhi inyamalala, baziva ngathi "abasazi ukuba bangayenza njani i-e-commerce." Enyanisweni, ayikuko ukuba abazi ukuba bangayenza njani; bazichaze ngendlela ecacileyo kakhulu.
Isibindi sokuqhekeza ubukhulu
Into efanayo phakathi kweYamaha neFuji kukuba zombini zenze into enye: zahlulahlula uyilo lwazo lwaba zizinto ezincinci nezilawulekayo.
Abayichazi inkampani ngokuthi "ukuthengisa iipiyano" okanye "ukuthengisa iifilimu," kodwa bathi "yinkampani enobuchule bobuchwepheshe obungaphantsi."
UFujifilm uthi, "Asithengisi iifilimu; siyinkampani enobuchule beekhemikhali ezintle kunye netekhnoloji yokusasazwa kwe-nano-dispersion."
UYamaha uthi, "Asilungisi iipiyano; siyinkampani enobuchule bokwenza ngokuchanekileyo kunye nemigaqo yesandi."
Olu tshintsho kwinkcazo lumisele indlela abazitsalela ngayo izangqa ngaphandle.
Inyathelo lokuqala ekuzobeni isangqa kukufumana umbindi waso. Ubuchule bakho obuphambili yiloo mbindi. Inokuba lulawulo olubalaseleyo kwikhonkco lokubonelela, ukuveliswa ngempumelelo komxholo obonakalayo, okanye ukufunyanwa nokuguqulwa kwetrafikhi engabizi kakhulu.
Inyathelo lesibini kukukhangela amashishini amatsha anemfuno eyandayo. Musa ukutsiba-tsiba ngokusekelwe kwiimvakalelo; endaweni yoko, zibuze: Ngaba izakhono zam zingaphinda zisetyenziswe kweli shishini?
Ukuba ubuchule bakho obuphambili luluhlu lwezinto ezithengiswayo, xa udibana nemiqobo kwicandelo lokuthengisa, ngaba ungatshintshela ingqalelo yakho kwi-B2B? Ngaba ungaba ngumthengisi wabasasazi abaphambili kwamanye amaqonga? Ngaba unokunceda iifektri ngokutshintsha kwezinto ezikhoyo?
Ukuba izinto zakho eziphambili zizinto ezibonakalayo neziqulathe umxholo, ungazama ukubonelela ngeenkonzo zokusebenza ezinikezelwa ngaphandle kwiifektri zemveli zokwenza izinto? Ngaba unokunceda iimpawu ezingaxhunyiwe kwi-intanethi ziguqule amashishini azo kwi-intanethi?
Lumka kwimigibe "yokuguquka kwezakhi zofuzo"
Nantsi inyani ebuhlungu.
Abathengisi abaninzi, xa bebona umkhwa omtsha, bafuna ukuhlukana ngokupheleleyo namaqela abo akhoyo ukuze bawulandele. Umzekelo, iinkampani zempahla, xa zibona ishishini lezilwanyana zasekhaya likhula, ziwachitha ngoko nangoko amaqela azo ukuze athengise izinto ezifunekayo kwizilwanyana zasekhaya. Isiphumo sidla ngokuba kukuba izakhono kunye nobuchule obufunekayo kwishishini elitsha abunazo kwaphela kwi-DNA yeqela elikhoyo.
Le ndlela iyingozi kakhulu.
Asikuko ukuba awukwazi ukulandela iindlela ezintsha zoshishino, kodwa kufuneka ufumanise ukuba zeziphi izakhono ezinokusetyenziswa kwakhona ngelixa usenza njalo. Ukuba ishishini elitsha lifuna ukuba ufunde imithetho emitsha ngokupheleleyo ukususela ekuqaleni, ngoko ke uqalisa ishishini elitsha, awutshintshi umsebenzi wakho.
Utshintsho lokwenyani luthetha ukuthatha "izakhono" eziqokelelwe kwishishini langaphambili uze uzisebenzise kwiimeko ezintsha. Nokuba imodeli yeshishini langaphandle iyatshintsha, izinto ezisisiseko azilahleki; kuphela imeko yokwenza imali iyatshintsha.
Bhala ekugqibeleni
Kwiintsuku ezimbalwa ezidlulileyo, umhlobo obesenza i-e-commerce engaphaya kwemida kangangeminyaka esibhozo undixelele ukuba i-Amazon iya isiba nzima ngakumbi ukuyisebenzisa. Undibuze ukuba ngaba kufuneka atshintshele kwiwebhusayithi ezimeleyo, nokuba kufuneka enze iqonga elifana neTikTok, okanye nokuba kufuneka abuyele kwimarike yasekhaya.
Ndambuza, "Yeyiphi eyona nto ixabisekileyo onayo ngoku?"
Wacinga okomzuzwana waza wathi malunga nokuqonda ingqondo yabathengi bamanye amazwe ababuyisa iimpahla, kunye naloo ngqiqo yokukhetha imveliso.
Ndikuxelele ukuba ungakhawulezi ukutshintsha amaqonga. Ukudibanisa kwakho "ingqondo yokubuyisela kunye nengqiqo yokukhetha imveliso" kunqabile nakweyiphi na iqonga. I-Amazon isanda kuyikhulisa.
Ngamanye amaxesha siphazanyiswa lula kukuhla nokwehla kweqonga size silibale ukuba siyakwazi ukudada.
Xa iYamaha yayilungisa iipiyano, mhlawumbi babengacingi ukuba ekugqibeleni baza kwakha iibhayisekile. Xa iFujifilm yayisenza iifilimu, ngokuqinisekileyo babengacingi ukuba ubuchwepheshe babo buya kuphelela kwibhegi yokuzilungisa yabasetyhini.
Kodwa babesazi ukuba baphethe ntoni ezandleni zabo.
Ekubeni sele uyifundile le ncwadi, ukuba uyifumene iluncedo, nceda uyithande kwaye uyibelane ngayo. Ukuba ufuna ukufumana uhlaziyo kuqala, ungandinika inkwenkwezi ⭐~
Enkosi ngokufunda inqaku lam. Siza kubonana kwixesha elizayo.
Ndiyathemba Chen Weiliang Blog ( https://www.chenweiliang.com/ Inqaku elithi "Utshintsho lweSicwangciso se-E-commerce: Ubuchule obuPhambili obuqhuba iMikhondo emitsha yeNzuzo" elikwabelwana ngalo apha linokuba luncedo kuwe.
Wamkelekile ukwabelana ngekhonkco leli nqaku:https://www.chenweiliang.com/cwl-34075.html
