Kulokhu kwaziswa okuningi, i-YouTube SEO ngokungangabazeki iyisikhali esiyimfihlo sabathengisi bewebhusayithi abazimele abafuna ukugqama emncintiswaneni wemakethe onzima . Njenge-Google SEO, i-YouTube SEO ithuthukisa izinga lokuqukethwe/amavidiyo ngokwenza ngcono, futhi ukubaluleka kwayo kubonakala kakhulu kulezi zici ezintathu ezilandelayo:

ukuchayeka okuphezulu

Uma ividiyo yakho iba phezulu ekhasini lemiphumela yosesho, ithola ukuchayeka okwengeziwe. Izinga lokuchofoza nalo likhuphuke ngokufanele. Cabanga ukuthi ividiyo yakho injengenkanyezi emaphakathi nesiteji, ikhanya ngokugqamile futhi idonsa ukunaka kwababukeli abaningi.

izindleko eziphansi

Uma kuqhathaniswa nezinye izindlela zokuphromotha, izindleko ze-SEO ye-YouTube zishibhile ngempela. Ukutshalwa kwezimali okuyinhloko yisikhathi kunemali, futhi isilinganiso senani/sokusebenza siyamangalisa. Kubathengisi abanesabelomali esiqinile, lezi yizindaba ezinhle.

Umphumela ohlala njalo

Ngokungafani nezikhangiso ezikhokhelwayo zesikhashana, i-YouTube SEO inikeza imiphumela yokukhushulwa kwe-inthanethi yesikhathi eside nezinzile . Ngokwenza ngcono okuqukethwe kwevidiyo nokuthuthukisa amazinga, amavidiyo akho angadala ithrafikhi njalo. Ngisho noma uyeka ukwenza ngcono, amavidiyo akho azoqhubeka ekhanya.

Izinyathelo Ezibalulekile ze-SEO ye-YouTube

Ucwaningo lwegama elingukhiye

Ukukhetha amagama angukhiye kuyisiqalo se-SEO ye-YouTube. Lapho ukhetha amagama angukhiye, abathengisi badinga ukuhlanganisa okuqukethwe kwevidiyo kanye nenjongo yesisheshi ukuze bagweme ukukhetha amagama angukhiye angahambisani nokuqukethwe. Sebenzisa umsebenzi wokuqagela webha yosesho ye-YouTube kanye nethuluzi lamagama angukhiye we-Google ukukusiza uthole amagama angukhiye afanelekile.

Engeza amagama angukhiye

Kumavidiyo e-YouTube, amagama angukhiye akufanele avele esihlokweni, encazelweni, nomaka kuphela, kodwa futhi ashumekwe emagameni amafayela, amakhadi, nezahluko zevidiyo. Igama lefayela liyisinyathelo sokuqala se-YouTube nezinjini zokusesha zokuhlonza okuqukethwe kwevidiyo. Amakhadi nezikrini zokuphela kuyizikhali zomlingo ezincane zokuqondisa ukusebenzisana komsebenzisi, futhi izitembu zesikhathi zingaheha abasebenzisi ukuthi bachofoze ngokufingqa okuqukethwe futhi banciphise izinga lokuphethwa kwevidiyo. Ukwengeza inani elifanele lamagama angukhiye kuyasiza ku-SEO, kodwa ungaqoqi amagama angukhiye, kungenjalo uzojeziswa.

Lungiselela izihloko nezincazelo

Isihloko nencazelo yevidiyo yizici ezibalulekile ezinquma ukuthi izinjini zokusesha nabasebenzisi bayayichofoza yini. Isihloko kufanele sibe mfushane futhi sicace, siqukathe amagama angukhiye ayinhloko, futhi sivuse isithakazelo somsebenzisi. Isigaba sezincazelo kufanele sichaze okuqukethwe kwevidiyo ngokuningiliziwe, sisebenzise amagama angukhiye ngendlela efanele, futhi sengeze izixhumanisi ezifanele kanye ne-CTA (ubizo esenzweni).

Sebenzisa amathegi

Omaka bangelinye ithuluzi elibalulekile elisiza i-YouTube ukuthi iqonde okuqukethwe kwamavidiyo. Ukukhetha omaka abasondelene kakhulu nokuqukethwe kwevidiyo kungasiza ividiyo izinga kangcono emiphumeleni yosesho efanele. Gwema ukusebenzisa omaka abangahlobene nokuqukethwe ukuze ugweme ukubhekwa njengokugxilisa amagama angukhiye.

Khetha isigaba

I-YouTube ihlukanisa amavidiyo abe yizigaba ezihlukene futhi incoma okuqukethwe esigabeni esifanayo kubasebenzisi. Ukukhetha isigaba esifanele sevidiyo yakho kusiza i-YouTube ukuthi ibone kangcono okuqukethwe futhi income ividiyo kubabukeli abanentshisekelo kukho.

Izithonjana zekhwalithi ephezulu

Izithonjana ziyisici esibonakalayo esibalulekile esiheha abasebenzisi ukuthi bachofoze. Isithonjana sekhwalithi ephezulu, esikhangayo singanyusa kakhulu amanani okuchofoza. Izithonjana kufanele zicace, zibe nemibala, futhi zidlulisele ngokunembile okuqukethwe yividiyo.

Khulisa ukusebenzisana

Ukukhuthaza ababukeli ukuthi bathande, babeke amazwana, futhi babelane ngevidiyo yakho kungasiza ekwenyuseni izinga lokuzibandakanya kwevidiyo yakho. Amavidiyo anamazinga aphezulu okuzibandakanya ngokuvamile azothola isisindo esiphezulu sokuncoma, okwandayo ukuchayeka.

Ivuselelwa njalo

Ukugcina isiteshi sakho sisebenza kuyisihluthulelo sempumelelo. Izibuyekezo ezivamile ngamavidiyo amasha ngeke zigcine izibukeli zibuya zizofuna okwengeziwe, kodwa futhi zizokwandisa igunya lesiteshi sakho. Hlela ishejuli yakho yokushicilela okuqukethwe ukuze uqinisekise ukunikezwa okungaguquki kokuqukethwe kwekhwalithi ephezulu.

Hlaziya futhi ulungise

Gada ukusebenza kwevidiyo yakho futhi uqonde ukuziphatha kwezithameli zakho nezinto ozikhethayo ngamathuluzi ezibalo e-YouTube. Ngokusekelwe emiphumeleni yokuhlaziywa kwedatha, isu lokuthuthukisa lingalungiswa ngesikhathi ukuze kuthuthukiswe ukusebenza kahle kwevidiyo ngokuqhubekayo.

Ekuphetheni

Ngokusebenzisa ngobuhlakani lawa macebiso e-YouTube SEO, abathengisi bewebhusayithi abazimele bazokwazi ukwandisa ukuvezwa kwamavidiyo wabo, bahehe ukuchofozwa okwengeziwe, futhi bavelele kunkundla ye-YouTube eqhudelana kakhulu. Enkathini yokuqhuma kolwazi, ukwazi izimfihlo ze-SEO ye-YouTube akuyona nje indlela ephumelelayo yokwandisa ukuchayeka, kodwa futhi kuyisihluthulelo sokuthuthukisa ithonya lomkhiqizo nezinga lokuguqulwa kokuthengisa. Uma nje uphikelela ekuthuthukiseni nasekulungiseni, ibhizinisi lakho lewebhusayithi elizimele lizozuza impumelelo enkulu ku-YouTube.