What is the difference between Taobaoke Marketing Plan and GM?Introduction of setting method

Taobao Affiliate Program offers sellers countless marketing methods. These marketing plans can help sellers promote their products better and also provide more opportunities for people who want to make money. As long as you share it with more buyers, you can earn commissions after a successful purchase. Therefore, Taobao Affiliate Program has two models: Marketing and General Plan. What are the differences between them?

What is the difference between Taobaoke Marketing Plan and GM?

Marketing Plan: A new plan for e-commerce sellers to promote individual products in the Alimama backend. Within the plan, merchants can set the duration of online promotion for individual products , commission rates, and select Alimama promotional coupons.

Taobao guest general plan: general for all people, anyone can join Taobao guest, regardless of whether they are professional or not, and the commission rate of general plan is generally 5%-50%, and there are twenty or thirty products participating , so the main product of the general plan is used, so it is not recommended to be too high.

The biggest difference is that after setting a single product commission, it will be displayed directly in the background, and Taobao customers will directly obtain the link and actively promote the product.

Introduction of setting method

How to set up Taobao customer marketing opportunities? From Taobao customer, enter marketing, and then enter product promotion management. You will see the main product added. Here, a single product promotion can add up to tens of thousands of products, but it cannot be added repeatedly.

After adding the featured product, start setting up commissions and promotional coupons.

Set promotion time: The fastest promotion time is the next day. After setting, the promotion will not be promoted immediately on the day, and the promotion will not officially take effect until the second day.

Taobao customers set the commission rate: the minimum commission rate set is higher than that of public promotion plans such as general plans and targeted plans.

Setting up Alimama Taobao affiliate promotion coupons: You need to go to Taobao Coupon Package to set them up before they will be displayed. When entering Taobao Coupon Package settings, pay attention to the coupon redemption method. You must select Alimama, which is the promotion coupon for Taobao affiliate channels. After setting, please click refresh, and the Taobao affiliate backend will synchronize in real time. Then click save.

After all the settings are completed, it will not be promoted immediately, and it will not be effective until the next day.

In fact, Taobao customer marketing and general planning have their own characteristics. You can practice and think about their differences, and then choose to see if it is in line with the marketing of your own store, and finally start to sell your own store.

Both Taobao Affiliate Marketing and the General Plan can leverage their respective advantages in attracting traffic and promotion . I believe everyone already knows how to set them up. The key is to choose the method that best suits your needs or is most practical for your store at this stage, and which one can best improve product performance. You can choose one, or you can use them in combination, or you can try comparing the online marketing effects to see which one is better.