Chen Weiliang: How to find user pain points? Just 1 sentence to associate user pain points & describe the benefits

2017/4/8 Chen WeiliangParticipate in the sharing of the special training camp

How to find user pain points? Just 1 sentence to associate user pain points & describe the benefits

Yesterday I said in a WeChat group:

"We media andSmall tradedoWechat marketing, it is necessary to have a set of ideological systems and theoretical models for guidance, otherwise it is easy to take detours. "

Just because of the temptation of this sentence, someone came to ask me privately.

Let's parse this sentence:

Analysis 1: Associate user pain points

"Otherwise it's easy to take a detour"

Analysis 2: Comparison of benefits (contrast)

"We-media and micro-businesses need to have a set of ideological systems and theoretical models for guidance when doing WeChat marketing."

Some people think that the content I share in his WeChat group is too long and the dry goods are too dry, so they asked me to privately chat and feedback that the content I shared was too long and I felt tired after reading it, so I will just share it simply today, hehe!

OK, simply share here.