Will the WeChat official account be automatically cancelled if it is not used for a long time?How to get back after being cancelled?

Recently, manynew mediaCompanies have asked us: Why is my WeChat official account automatically deregistered?

How to retrieve a cancelled official account?

right now,Chen WeiliangSummarize the methods of canceling and retrieving WeChat official accounts for your reference.

XNUMX. Cancellation of public account

1) Active logout

Active cancellation refers to: self-deregistration of WeChat official account.

As we all know, one email address can only be used for one account login on the public platform, and the number of registered public accounts is limited.

Therefore, for public accounts that are not commonly used, we can choose to actively log out and release resources.

After the logout is successful, the official account is bound to the mailbox, the number of subjects, the WeChat account set by the official account, the operator ID information,cellphone number, account nickname, administrator WeChat account and operator WeChat account can be released.

logout method

2) Passive logout

Passive cancellation means that WeChat cancels the official account.

The reason for cancellation is in accordance with Article 3.5 of the WeChat Public Platform Operating Specifications: When the official account has not been logged in for a long time, the administrator/operator WeChat and mailbox will receive a prompt indicating that it has not been used for a long time.

At this point, you only need to log in to the official account within the specified time, and you will not be passively logged out.If the time is exceeded, the official account will be automatically cancelled, so that the official account cannot be used forWechat marketingThe.

How long does the official account automatically log out if you don't log in?

On March 2018, 3, WeChat officially issued an announcement that the automatic cancellation mechanism of WeChat public account will be activated:

The WeChat official account automatic cancellation mechanism will be launched soon, and non-authenticated official accounts that have been inactive within 210 days will be automatically cancelled.

It will directly improve the situation that it occupies resources such as users and platform nicknames and WeChat accounts, and meet the needs of friends who do not use WeChat marketing accounts for a long time.

Within 14 days after receiving the notification on the site, if you have logged in to your account or called the account interface, your account will not be frozen, otherwise it will be cancelled.

XNUMX. How to retrieve the canceled official account

1) Enter the original ID of the official account

Log in to the official website of the official platform, click to retrieve your account, enter the original ID of the official account, and retrieve your account according to the process guidelines.

What if I forget the original ID of the official account?

After the official account is cancelled, the system will automatically send a WeChat notification to the administrator, and WeChat can see the original ID ▼

2) Retrieve the official account of the same subject

For example, you use the business license of xxx Co., Ltd. to register two official accounts, A and B, where B is deregistered by the system.

Then, you can retrieve B through A's official account.

Specific steps:

Log in to Official Account A → Official Account Settings → Account Details → Principal Information Details → Principal Binding Account → 【Query】Retrieve Account

Please Note: The above two recovery/retrieval methods are only applicable to official accounts that are automatically logged out due to no login for a long time.