What does bonus period mean?What else can Taobao and Tmall do after the bonus period?

When you find dividends, don't think about long-termism for a moment.

Instead, profit from this dividend for a limited time, regardless of the long-term.

Now that the epidemic control has been relaxed, the imbalance between the supply and demand of the materials produced is only for a short period of time.

donew mediaE-commerce, don’t do what you want, but directly rewrite the popular styleCopywriting, which is a shortcut.

What does bonus period mean?

What is the bonus period of e-commerce platform?Where is the bonus period for e-commerce platforms?How to find it?

• In the early stage of any platform, sellers without supply are the first to come in, and sellers with supply are waiting and watching. This is the so-called bonus period.
• The essence of the bonus period is the imbalance between supply and demand.
• Finding the imbalance between supply and demand is more important than hard work.

A good business on the Internet is not how advanced the business is, but whether a simple action can be copied 100 times to make a lot of money.

Each e-commerce method has its own products that are most suitable for sales.

If you practice a game well and sell the products that are most suitable for this game, you can make a lot of money.

Opportunities for e-commerce are now being refined.

Because big bonuses are hard to find, the products you can find can also be found by others, and the traffic you can grab can be grabbed by others.

Everyone has too many competitors.In such an environment, the competition for profits is fiercer than anyone else.

However, many small and medium-sized sellers still have a one-sided understanding of refined operations.

As soon as they came up, they asked: "What's wrong?" "How to change?".

In fact, refined operation is neither an action nor a result, but a dynamic process of continuous optimization according to market changes.

Starting from the imitation of entrepreneurship, most people can't even do it well, because they can't understand the essence of others, so they can't do it well.

That's why it is said that the so-called refined operation makes a lot of money, it is all a scam, and the only ones advocating your refined operation are training institutions.

Really good projects, good products, and big profits don't need your refined operations at all.

You refined the operation, wrote a one-day evaluation, made the main picture, and deducted the details, but the product still did not sell well.

When you come across a really top-notch product, no matter what you do, it will explode, and you don’t need to be particularly refined at all.

Those products that require refined operation are either garbage or homogeneous, and those without advantages need to be refined.

Based on the above reasons, you can't expand the products that need to be refined. Competition + quality has limited your upper limit.

• Does Moutai need refined operations?No need, sell it if you have it, about 1000 billion market.
• Do cigarettes need refinement?No, I'm not even telling you not to buy it.Smoking is harmful to health, and this is a multi-trillion market.
• None of the products that require refinement can reach trillions, or even tens of billions.

TaobaoWhat else can you do after the bonus period on Tmall platform?

When doing e-commerce, we must remember that this is our experience in e-commerce for more than ten years.

In the early stage of any platform, sellers without supply are the first to come in, and sellers with supply are waiting and watching. This is the so-called bonus period.

No supply is divided into boutiques or store groups.

• Boutiques are mainly concentrated in one or two categories.
• The goods are transported from platforms such as 1688, Pinduoduo, Taobao Tmall, etc., and the goods are shipped one by one.
• And the store group is to open dozens or hundreds of stores, and move them from platforms such as 1688, Pinduoduo, and Taobao.

In the past, Taobao, Tmall, and Jingdong store groups were popular, then AliExpress, Amazon, Shopee, and thenVibrato, Kuaishou, Dewu, Tiktok,Little Red Book, WeChat video number, etc...

Small sellers don't cry, there will always be new platforms.

What you learned on the previous platform, you will make money on the next platform.

Why is it so difficult to do it now that the bonus period of Taobao Tmall platform has passed?

Because the platform started out as "release water to raise fish".

When the fish is fattened up and sellers with sources of supply enter the market, the platform will begin to "purify the ecology".

It's not that you are not allowed to do it, it is that the deposit is increased, and one category is 5.

If you have hundreds of stores, that is 500 million, and the platform can also make a fortune by the way.

At this time, we usually say that the bonus period of this platform has passed.

In fact, traditional enterprises with supply of goods only sell through the platform and do not need any bonus period.