Chen Weiliang: How to prepare for WeChat marketing with personal WeChat account?

Chen Weiliang: Use personal WeChat account to doWechat marketing

How to prepare for the setup in the early stage?

In fact, it is not so difficult to play WeChat Moments in WeChat marketing, just use a little snack!

Web PromotionThe routine is not fixed, it is OK to match your own style, everyone has advantages, and there will be something they can show to everyone.

Just dig it out by yourself. After you dig it out, you should apply it to the extreme, use it as your own signboard, and make yourself stand out among the many sellers in the circle of friends, which will make people unforgettable!

with productSmall tradeFriends, it is recommended not to rush to sell the goods first, sell yourself first, it is not difficult to sell the goods.

The setting of the preliminary work of WeChat marketing will directly affect the pass rate of Canadians.

Before selling products, the preparations for the circle of friends must be done well.

3 main points of WeChat settings

First, the avatar,
Second, the background,
Third, a signature (especially a personalized signature, which directly affects the pass rate of adding WeChat friends)

There are two kinds of people who sell things in the circle of friends:

1. One is micro-commercial
2. One is a non-micro-business user.
   (In line with these two types of people, the signatures are different)

First of all, we have to figure out what WeChat is?

The main function of WeChat is still a social platform, it is not a pure selling platform.

People add you to make friends, no one adds you to buy things.Therefore, WeChat is a dating platform, and buying things is an accidental behavior based on making friends.

doWechat business green cardThe partners of the company are still mainly retail, so use WeChat for online promotion, and the target of adding people is non-Wechat business users.

A signature hides the identity of the micro-business

If you add a person, no matter whether he passes or not, he will see your signature first, and turn to the circle of friends first.

For non-micro-business users, your personal signature should try to hide the identity of the micro-business:

1. First, don't play with some bad street chicken soup as a sign, no one will remember, and no one will notice
2. Second, don't show what I'm selling, people will stop when they see you, let alone pass
3. Third, show your identity but also show your personality.

My own circle of friends signed it. I modified it many times. I found that the pass rate was significantly higher when I added non-Wechat business users.

If they are interested in you, they will pass!

Only by passing can you win more display opportunities... People are not willing to add you, no matter how good your goods are, who will you give them?

For non-micro-business users, these three points have been achieved, and it is basically not that difficult to add people...

How to set up a personal WeChat account?

First, share relevant knowledge

• Any industry has expertise to share,
• In particular, the most frequently asked questions by users are their pain points,
• Sharing relevant knowledge points can gain users' attention and improve friendliness.

Second, the nickname

It is recommended not to use the idiom of the bad street, not to read it for too long at a glance, and not to recognize it with English letters.

• Use your real name as much as possible.

Third, WeChat avatar

• About wechat avatar,Chen WeiliangIn this article "How to design a professional and memorable avatar?" has said.

That's all I said today, next time I will share about the circle of friends, so that people who are not blocking it, are reluctant to delete it ^_^