Kuyini Ukuphathwa Ngezinjongo?Ungawenza kanjani ukulungiselelwa kokuphathwa kwenhloso yebhizinisi le-MBO?

Ngaphambi kokukhangisa ama-akhawunti abo asemthethweni e-WeChat , amabhizinisi kumele aqale azibekele imigomo. Lokhu kuwavumela ukuthi ahlukanise imigomo, enze imisebenzi ngendlela ehlelekile, futhi ekugcineni afeze imigomo yawo.

Iyini i-Management by objectives theory?

Ukuphathwa Ngezinjongo (MBO) kwavela kusosayensi wokuphatha waseMelika u-Peter Drucker.

Encwadini yakhe yango-1954 ethi "The Practice of Management," waqala ukwenza "umqondo wokuphatha ngezinhloso nokuzithiba":

• "Izinjongo nemisebenzi yenkampani kumele iguqulwe ibe yimigomo. Uma inkampani ingenawo umgomo ophelele kanye nezinjongo ezincane ezihambisana nomgomo jikelele wokuqondisa imisebenzi yokukhiqiza nokuphatha yabasebenzi, uma inkampani inkulu, inani labasebenzi liba likhulu. abantu, kanye nokwenzeka kokusetshenziswa kwangaphakathi kanye nemfucuza. Ubulili bukhulu."
• “Ngamafuphi, ukuphatha ngezinhloso kuphinde kube wuhlelo lokuphatha oluvumela abaphathi nabasebenzi benkampani ukuthi babambe iqhaza mathupha ekubekeni imigomo yomsebenzi, basebenzise “ukuzithiba” emsebenzini wabo, futhi balwele ukufeza izinhloso zabo zomsebenzi.

Kungani ukuphathwa kwezinhloso zebhizinisi?

• khuthazaE-commerceUkufezekiswa kwezinjongo zamasu zenkampani kanye nezinjongo zebhizinisi zonyaka;
• kuzuzweI-WechatIbhizinisiUkukhuthazwa KwewebhuEnqubweni yokusebenza, inani elingeziwe lezixhumanisi ezibalulekile namanodi;
• wenkampaniI-Internet MarketingIzinhloso zamasu zihlukaniswa ngokwezigaba futhi zihunyushwe kubasebenziImpilonsuku zonke, ukwenzaWechat marketing；

Kwenziwa kanjani ukuphathwa kwebhizinisi ngezinjongo?

Okulandelayo isifinyezo sokuphathwa kwebhizinisi ngendlela yezinhloso:

Isinyathelo 1: Zibuze, yimiphi imigomo yenkampani yeminyaka emihlanu ezayo?

• Isibonelo: iwebhusayithi yenkampani phakathi neminyaka emi-5SEOUkugeleza BR 7 nangaphezulu
• Isibonelo: abalandeli abangaphezu kwe-5 be-akhawunti esemthethweni yenkampani phakathi neminyaka emi-10
• Isibonelo: inkampani inenzuzo yonyaka engaphezu kuka-5 eminyakeni emi-10

Isinyathelo sesi-2: Bhala phansi lokho okwenzayo njengamanje?

• Yenza imisebenzi ye-SEO
• Njalo buyekeza ama-athikili futhi uthumele izixhumanisi zangaphandle
• Ucwaningo lwezindlela zokuthuthukisa inethiwekhi

Isinyathelo 3: Hlela lokho okwenzayo

• Shiya izinto ezihambisana nomgomo wokuqala.
• Susa izinto ezingahlobene nomgomo wokuqala

Isinyathelo 4: Dala imephu yengqondo

• Sebenzisa imephu yengqondo ukwenza imephu yesu neqhinga lezinto ezisele kanye nezinjongo eminyakeni emi-5.

Nazi ezinye izihloko mayelana nemigomo yesu lomkhiqizo wenkampani kanye nokuma kwayo ▼

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