Why is cross-border e-commerce selection more important?The importance of Amazon's selection

Now Amazon,TaobaoTmall, Pinduoduo,VibratoWhat trend?

To theseE-commerceFor platforms, product selection is becoming more and more important.

What is the importance of Amazon's selection?

This is a sentence that is recognized by the majority of Amazon sellers:

"Seven points depend on product selection, and three points depend on operation"

Amazon As long as you have a good product,Internet marketingThere is no mistake in operation, and it will definitely sell well.

• Because the competition is getting bigger and bigger, the cycle of an explosion is getting shorter and shorter.Web PromotionIn terms of operation, it is basically enough to keep up with the average of the peers.

Should Amazon select products to do multi-category or single-category first?

Netizens ask questions:Do you want to do multi-category first or single-category first?And I see that those traditional e-commerce stores are also single-category. Is this multi-category feasible?

Most non-stock stores start from multiple categories, because product selection is the core competitiveness of non-stock, and multi-category can better exercise our ability to select products.

Once you have done a good job in multiple categories, your product selection thinking will also be slightly better. After accumulating some experience, you can slowly optimize the store into a single category, or transform it into a traditional e-commerce store, and the effect will be better. E-commerce also has to be a step-by-step process!

If you choose to start an e-commerce business, don’t think about stepping back. Encountering problems is the norm for entrepreneurs, and you must find ways to solve them.

Competing in the e-commerce industry, don’t play tricks and think about flying, but in fact, it’s just a little faster than your opponent, or it’s enough not to fall by mistake.

Why is cross-border e-commerce selection more important?

E-commerce selection of non-standard products:

I found that some merchants around me who make standard products have started to make some non-standard products in the past two years, and they all feel very fragrant after making them.

Difficulty transfer: The selection cost of non-standard products is dozens of times that of standard products, and it pays attention to the crowd.

• In fact, the standard product has higher requirements on the operation ability, and the product is the same, so it is necessary to fight for network marketing operation.But because the product is the same, no matter how strong the operation capability is, there is no profit.
• And to use this ability on non-standard products, as long as you get the product selection, it will be easier later. You can use 10% of the sales to get the same profit, and it's easier.

What are standard and non-standard products?You can refer to this article description ▼

What do standard and non-standard products mean?The difference between non-standard products and standard products of Taobao women's clothing

什么是标品？所谓标准品，就是有明确的规格型号。比如苹果手机只卖iPhone4、4s、5、5c等机型，而且每个机型都有8G、16G、32G等不同的子机型。什么是非标产品？型号之间没有明显的区别。比如……