Why are Taobao small sellers suddenly not doing well? What should I do if the business is not good?

Why is it difficult for most people to do business?

It's ugly to say, because most people's models are plagiarism, who can't plagiarize?

Most people are thinking, how much money can I make from you guys?

And never thought, what am I bringing you?

现在TaobaoWhy are small sellers suddenly in trouble?

Why are most Taobao sellers not doing well?

Because they are a Taobao in their eyes, that is, they put the product on the shelf, and they are done.

Don't study why your peers sell well, learn to copy the advantages of your peers, let alone how to innovate and surpass your peers.

It's no wonder that this way of thinking can make money!

Many bosses in traditional industries really think that when they are on the shelves, they will be billed.The order came, it came, but not for long.

Apart from the founder,Internet marketingThe rest of the operations team will have inertia.

Appropriate internal self-inspection can be done, but it should not be too rigid, because ruthless inspection will only make employees quit faster.

What should I do if the Taobao seller's business is not good??

Most sellers have poor conversion rates. The first instinct is to change their pictures andCopywriting, or to improve reviews and customer service.

However, this line of thinking is wrong.

Exact line of thinking:

1. Find out who your users are?
2. Male or female?
3. Old and young?
4. What are the needs?
5. What's your favorite style?

If youdrainageIf the crowd is not accurate, then the conversion rate cannot be high.

The first step in optimizing the conversion rate is to make the traffic attracted by image keywords accurate.

First, the visual

Taobao's marketing is visual marketing. Needless to say, if you are studying photography, you will have some advantages. You can still see the photos you take, and you can simply decorate the store yourself.

Second, and then the supply

It is true that you have an advantage if you have a first-hand source of goods, but if you don’t have it, it doesn’t matter. Learn to find a source of goods by yourself, and use all resources to find a good source of goods, including quality, distance, and whether the source of goods is stable and other factors must be considered... Here is a very important point.

I think it is the understanding of the category you are operating. This is very important. You can't just sell whatever you want to sell blindly.

For example, a seller on W Taobao has raised cats for five years. At present, there are two cats in the family. They have spent a lot of time doing this work. They know which cat food is good, what toys do cats like, and the brands of cat supplies.

At the same time, before opening the store, he was involved in various groups, forums and post bars, which provided a lot of convenience for himself. A W Taobao seller opened a store for two months, and not a single order was swiped, all relying on the off-site.Web PromotionThe real deal that comes out.

Another thing is that we really need to keep learning. There are many promotion methods in Taobao station, through trains, Taobao customers, etc. Although a small seller like a W Taobao seller can't use it temporarily, but plan ahead, there will always be something that can be used. one day.

Of course, no matter how good the network marketing promotion is, the core of all business is the product, there are good products, good-looking main pictures, detail pages, appropriate prices, try to get some basic sales, I believe that things will not fail to sell ~

Third, finally, mentality, mentality, mentality~!

It's super important. It's been a few months since the store opened. Although there are still 0 bad reviews, a certain W Taobao seller has been waiting for the arrival of the bad reviews~~~

I have seen too many small sellers get angry after receiving the first bad review, and the power of the flood cannot be controlled. A W Taobao seller understands it very well, but does not think it is necessary.

If you encounter a problem, communicate first. If you encounter a fool, you can't communicate. There are other ways to solve the problem. If it doesn't work, you can leave the bad reviews. You will find that the impact on the store is not as big as you think.

Taobao small sellers out of business?The above is the summary of points, have you done it?Hope it helps.