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Kugadzirisa Fomura ye1:3 Pfuma: Maitiro ekuverenga Kudzoka paInvestment (ROI) yemapurojekiti eE-commerce kuti uwane Mari?
E-commerce mabhizinesi (vemabhizinesi) vanonetsekana nezvekuti mari yekudyara inogona kuunza kudzoka kunoenderana here?
Zvisinei, vazhinji vemabhizinesi madiki nepakati vanoda kuita kushambadza paindaneti , vachiisa $1 kuti vawane $3, $5 kana kupfuura.
- Ndinovimba kuti kushambadzira kunopararira mudenga rose kuchava chinangwa chaicho.Wechat marketingshambadza.
- Kuti uwane chinangwa che "bhomba rega rega rinogona kuparadza muvengi".
- Ipapo chete itaPublic account promotionMari yekushambadzira ndeye "kuisa mari yako pamuromo wako".
Chii chinorehwa nechiyero chekugadzira chirongwa?
Chiyero chekugadzira che e-commerce purojekiti ndiko kuverenga kweiyo yekupinza-yekubuda reshiyo.
Input-output ratio, inozivikanwawo sekudzoka pakudyara.
input-output ratio abbreviation
- Dzokera pane Investment Kupfupisa: ROI.
- Zita rakazara rekudzoka pamari muChirungu: Return On Investment.
Sei uchiverengera reshiyo yekupinza-yekubuda?
- Kana huwandu hukuru hwemasangano ekuita sarudzo dzekudyara uye vanoita sarudzo vachishandisa "input-output ratio", zvazvinoreva zvinofanirwa kunzwisiswa se "reshiyo yemari yekupinza chirongwa kune inoburitsa mari".
- Ndiko kuti, mangani mayuniti emari anogona kugadzirwa nekudyara 1 unit yemari mupurojekiti.
- Iyi nhamba inowanzoratidzwa muchimiro che "1:N", iyo yakakura kukosha kweN, zviri nani mhedzisiro yehupfumi.
Ndeipi chiyero chekuisa-yekubuda, inguva yakajairwa uye inonzwisisika purofiti pasina kurasikirwa?
Kunyangwe iyo "input-output ratio" iri static chiratidzo, pane imwe-kune-imwe tsamba pakati peyekupinza-yekubuda reshiyo uye yemukati mwero wekudzoka pakusarudza nguva yekuvaka chirongwa uye hupenyu hwekushanda.
- Naizvozvo, tichitaura nezve chiyero chemukati chekudzoka, chinogona kushandiswa kufungidzira chiyero chekuisa-yekubuda cheiyo bhenji.
Chiyero chekuisa-yekubuda kweyero i1:3
- "Benchmark" Tsananguro: Inowanzo reva chiyero chakakosha.
- Zvirongwa zvidiki zvinogona kunge zvakaderera zvishoma;
- Mapurojekiti makuru anogona kunge akakwira zvishoma.
Nyanzvi dzakawanda dzezvekutengeserana paindaneti nedzezvenhau dzinoda kuziva kuti: Chii chinonzi "kuparadza hafu yekushambadzira"?
Muchokwadi, hapana akawana mhinduro kumubvunzo uyu mushure memakore anoda kusvika zana ekuongorora ...
Asi mumwe munhu anoshandisa iyi "computation formula yereshiyo yekugadzira" kutsanangura mubvunzo uyu nemhinduro.
mhinduro ndeiyi:
Production ratio kuverenga formula 1: 3
Kana iwe wakaverenga bhuku, "12 Months of a Millionaire," munyori webhuku iroro, Vincent, ndiro bhuku rake roga.
- Vincent aiva mudzidzi waJaya Braham.
- Mari yake yegore negore asati asvika makore makumi matatu inopfuura mari yakabatanidzwa yevakuru vakuru vakati wandei.
- Kungovimba nepeni, bepa uye bhodhoro remushonga zvinogona kubatsira Vincent ane makore makumi maviri nemasere kuwana madhora zana emamiriyoni mumakore maviri.
Muchokwadi, nzira yaVincent iri nyore uye inoshanda.
Kana wangodzidza kufunga, unogona kuishandisa ipapo ipapo wova munhu mukuru saVincent!
Mhosva yekuita mari nekutendeuka kufunga kwechiyero chekugadzira
Vincent anoita sei izvi?
Pfungwa yepakati mazwi maviri - kutendeuka.
- Iyi ndiyo nzira yehupfumi yaakawana kuburikidza nekuyedzwa-- 1: 3
Vincent anoedza sei?
- Akatanga kutenga ndaza 9000 3000 yezvigadzirwa zvakafanana izvo akanga atenga, uye akaakamura mumapoka matatu ezvinhu XNUMX XNUMX rimwe nerimwe.
- Verenga mutengo patsamba i $0.6, 3000 ndiyo mutengo we $1800.
- Panofanira kunge paine 30 mirairo yekutyora.
Ndakabva ndanyora tsamba nhatu dzakasiyana dzekukurudzira uye ndakatumira makopi zviuru zvitatu eimwe neimwe:
- Batch yekutanga yemirairo gumi, kurasikirwa nemari
- Chikamu chechipiri chemirairo gumi nemashanu, yakarasika mari
- Boka rechitatu remaodha makumi matatu, furati
Zvadaro, chikamu chechitatu chekopi yekushambadzira neemail chakagadziriswazve ndokutumirwa pamwero mukuru, neavhareji yekupindura kwe2%.
Dzokorora kutenga (hupenyu hwehupenyu) hwakaverengwa uye vakawana kuti mutengi wega wega akatenga avhareji yemabhodhoro 4.4 mukati memwedzi mitanhatu.
Mushure mekubvisa mari nenzira iyi, mutengi wega wega anomubhadhara $180 kwemwedzi mitanhatu.
Verenga iyo yekupinda kune yekubuda reshiyo:
- 1000 mavara 20 x 180 = $3600 - inodhura $600
- Tora 1000 mavara uye uwane $3000.
- Mune mamwe mazwi, iyo yekuverenga mhedzisiro yeyero yekugadzira:Iwe uchawana $3 patsamba yega yega yaunotumira.
- Iyi ndiyo nzira yehupfumi iyo shanduko inoburitsa: iyo 1: 3 purofiti formula.
Verenga muyero wekugadzira, uye hupfumi huchakwira
Iyi fomula haina chokwadi nemasvomhu, uye avo chete vakaita kuverenga kwechiyero chekugadzira vanogona kuziva chakavanzika:
- Izvi zvichava nyore kutevedzera kana chiyero chekutumwa chikaverengwa;
- Mushure mekukopa kwakawanda, hupfumi hwako huchakwira mudenga!
Pfupiso maitiro ekuverenga muyero wekugadzira we e-commerce mapurojekiti
Input-output ratio:
- Dzoka Pa Investment
- Kukwidziridzwa
- ruzivo rwevashandisi
- SEOkuyerera
- Advertising
Chiyero chekugadzira = kutengeserana ÷ mutengo
- Izvo zvakakosha zve "kutendeuka kufunga" kuverenga "chiyero chekugadzira (yekupinda-yekubuda chiyero)"
- Input-output ratio, inonziwo return on investment, Chirungu chipfupiso ROI
- Ndiyo mari yaunoita nekuita chimwe chinhu, yakakamurwa nemari yaunoisa.
- Iyo yakakwira iyo yekuwedzera-yekubuda reshiyo, inowedzera mari yaunoita.
Semuenzaniso, iyo hupfumi formula yeiyi shanduko yekufunga (yekugadzira reshiyo):
- Input-output ratio = ikozvino kukosha kwemari yeprojekti yekudyara ÷ purojekiti yekudyara × 100%
- 600 ÷ 200 x 100% = 3
Kugadzira hupfumi maitiro kubva pa0 kusvika ku100:
- Kubva pa0 kuenda pa1 ndiko kwakanyanya kuoma.
- Paunenge uchinge washandura hupfumi hwako formula kuita 1: 3
- Mushure meizvozvo zviri nyore kwazvo kuenda kubva pa1 kusvika ku100.
Iye zvino wava kuziva maitiro ekuverenga purofiti yekudyara (ROI) yekutengeserana kwepamhepo kuti uve nechokwadi chekuti zvinogamuchirwa uye zvinopa purofiti , handiti?
Nzira yekuvandudza sei kupinza kune goho reshiyo?
Saka, maitiro ekuvandudza iyo yekupinda-yekubuda ratio (ROI)?
- Imwe yenzira dzacho:Kuvandudza chiyero chekushandura chekunyora kunogona kuvandudza reshiyo yekugadzira.
Chii chandinofanira kuita kana chiyero chekugadzira chakanyanya kuderera?Nzira dzinotevera dzinogona kukubatsira kuti uwedzere kutendeuka kwako▼
Kana iwe usingazive maverengero ekushandurwa kwe e-commerce maodha, ndapota tinya chinongedzo chiri pazasi kuti uone ▼
Tinovimba kuti chinyorwa chinoti "Zvinorevei kuti purofiti inobhadharwa (ROI)? Maitiro ekuverenga ROI yemapurojekiti e-commerce kuti uve nechokwadi chekuti purofiti inobhadharwa inobhadharwa zvakanaka?" chakagoverwa pablog raChen Weiliang ( https://www.chenweiliang.com/ ) chichakubatsira.
Sunungukai kugovera link yechinyorwa chino: https://www.chenweiliang.com/cwl-15698.html