Uhla lwemibhalo ye-athikili
- Kungani u-Alibaba ephumelele?Ukuhlaziywa kwezizathu ezibalulekile zempumelelo ka-1688
- Ungaheha kanjani abalandeli ngokushesha futhi wengeze abangani emaqenjini e-WeChat?Indlela yokumuncwa kwe-powder ye-WeChat yomuntu siqu (izimpahla ezomile)
- Ungangeza kanjani abalandeli abaningi ku-WeChat? Amakhono wokubhala amakhophi ukuze wengeze ngokuzenzakalelayo abangani abanembile abangu-5 mahhala
- Iphumelele kanjani i-akhawunti kaMimeng yomphakathi futhi kungani idume kangaka? Kunezizathu ezibangela lokho
- Ungazenza kanjani izindatshana zebhulogi ye-Sina zinconywe ekhasini lasekhaya le-blog ye-Sina? (iqoqo elinconyiwe)
- Ukufunda ngehora leshumi nejenali ebonakalayo abalandeli abayizigidi ezingu-3000 be-akhawunti yomphakathi ukuze bengeze abalandeli kumfihlo yempumelelo
- Ngabe i-Himalayan FM iwuphambukisa kanjani umsindo endaweni yesikhulumi ukuze uwukhuthaze?
- 2 amaqhinga amakhulu amafushane okusebenza kwevidiyo, aheha okuvelayo okungaphezu kwebhiliyoni elingu-6 ezinyangeni eziyisi-15
- UDouyinIndlela yokukhulisa abalandeli ngokushesha?Ayini ama-taboos?Douyin izinyathelo namakhono
- Uyixazulula kanjani i-Douyin ngaphandle kwethrafikhi eyisisekelo? I-Douyin iyithola kanjani ithrafikhi yemvelo eyisigidi esingu-100
- Ingabe ufuna ukwenza ukuthengisa kwe-Douyin bukhoma, ukuthi usebenza kanjani nokuthi uthengisa kanjani? Izinombolo ezi-3 zidayise isigidi esi-100 ngesikhathi esifushane
- 2026 Imithetho Ye-algorithm Yesincomo Ye-Algorithm Yokuthuthuka Kwevidiyo Yango-XNUMX Yembuliwe
U-Douyin uyivula kanjani i-akhawunti?抖3 amazinga amakhulu echibi lomgwaqo + 4 izinkomba ezinkulu, yenza i-akhawunti yakho ye-Douyin ikhulise abalandeli!
Amakhono amasha okubhalisa i-akhawunti nezindlela zethrafikhi yemvelo ka-Douyin, landelaI-Douyin Douyin Plus DOU + I-Traffic Ekhokhelwayo YokukhangisaKunezindlela ezimbili ezihluke ngokuphelele zokudlala.
Ngenxa yezinkinga zesikhathi,U-Chen WeiliangKuchaze kafushane nje lapha.
- Mhlawumbe ngoba lokhu kuqondile kumphumela wokugcina, impendulo.
- Uzozwa ukuthi kubukeka kulula kakhulu.
- Kodwa kusenemininingwane eminingi.Uma ithuba likhona esikhathini esizayo, ngizolihlehlisa ngokuningiliziwe.
Lokhu kuyafana nalapho senza izinkinga zezibalo.
- Okusho ukuthi, uma impendulo yombuzo unikezwa yona ngokuqondile, ilula kakhulu.
- Mhlawumbe inkinga yezibalo ikunikeza impendulo, mhlawumbe amadijithi amabili.
- Kodwa inqubo yokuxazulula izinkinga empeleni iyinkimbinkimbi kakhulu.
Ngakho-ke, lapho impendulo inikezwa wena ngokuqondile, abantu abaningi empeleni banomuzwa wokuthi lokhu kulula kakhulu.
Ungase ungakunaki kakhulu, kodwa inqubo yokuxazulula le nkinga idinga umzamo omkhulu ngaphambi kokuba sithole le mpendulo.
Sifunde ezihlukahlukeneI-Internet Marketingindlela, bese uya ukuhlola, ukulwa kwangempela nokuhlola, futhi ufingqe okwakamuva "ithiyori entsha yokugeleza".
XNUMX. Inkundla yocwaningo
- Inhloso yokufunda imithetho yenkundla ukugwema ukuvinjelwa ngenxa yokwephula.
- Indlela yezincomo zocwaningo ukuthuthukisa ukuvezwa kokuqukethwe.
Yimaphi ama-taboos we-akhawunti yokukhulisa i-Douyin?
Ukuze sigweme ukuvinjelwa ngenxa yokwephula umthetho, kufanele siqale sifunde imithetho yenkundla:
- Ngoba ngezinye izikhathi, umkhiqizo, ikakhulukazi umkhiqizo wezempilo, uyakhangiswa ku-Douyin, futhi umkhiqizo ungase uqhume.
- Ngemuva kwalokho lawa ma-akhawunti angekho emthethweni azovinjwa ngamaqoqo.
- Ikakhulukazi, eminye imikhiqizo yezempilo enemikhiqizo evinjelwe i-Douyin inomjikelezo wempilo omfushane kakhulu.
- Ngakho-ke, i-akhawunti yokukhulisa i-Douyin, okokuqala, udinga ukunaka lezi zithonjana.
Khulisa ukuvezwa kokuqukethwe
Ukuze ukwandise ukuvezwa kokuqukethwe kuplathifomu ye-Douyin, isinyathelo esilandelayo ukufunda indlela yokuncoma.
Okokuqala ukufunda amazinga amathathu amakhulu e-traffic pool yaseDouyin:
- Izinga 1: I-Cold Start Traffic Pool
- Izinga 2: Iphuli Yethrafikhi Emaphakathi
- Izinga 3: Iphuli Yokudluliswa Enhle Kakhulu
Izinga 1: I-Cold Start Traffic Pool
- Inkundla ye-Douyin izosebenzisa ithrafikhi encane yabantu abangu-200-1000 ukuhlola ngokungahleliwe ukuthandwa kwamavidiyo.
- Uma lawa mavidiyo anedatha efana nenani elilinganayo, noma izinga lokuqedwa elingu-60%, inkundla izonquma ukuthi okuqukethwe kwevidiyo kuyaduma futhi incoma ividiyo kuchibi lethrafikhi elimaphakathi eleveli 2.
Izinga 2: Iphuli Yethrafikhi Emaphakathi
- Kumavidiyo angena ngempumelelo echibini lethrafikhi elimaphakathi, inkundla izokwaba cishe ukudluliselwa okungu-1-10.
- Kulesi sigaba, inkundla izoqhuba umjikelezo olandelayo wokuhlola ngokusekelwe kwamanye amamethrikhi afana nezinga lokuqedwa, izinga lamazwana, nezinga lokuphindaphinda.
Izinga 3: Iphuli Yokudluliswa Enhle Kakhulu
- Ngemva kwemizuliswano embalwa yokuqinisekisa, izinga elifanayo, izinga lokuqeda, izinga lokusebenzisana kwamazwana, nezinye izinkomba konke kungamavidiyo amafushane aphezulu kakhulu.
- Ngale ndlela, kunethuba lokungena "Ezindaweni Zokudlulisela Ezinhle Kakhulu" Zezinga lesi-3 futhi uthole ukudluliselwa okungaba yisigidi esingu-100 endawenikazi.
Fingqa Imithetho Yeplathifomu ye-Douyin
Abanye abasebenzisi be-inthanethi bathi i-algorithm yamavidiyo amafushane ukuthi uma kunokuthandwa + okuningi, isistimu izokunikeza ithrafikhi, kodwa ayinembile ngokuphelele. Manje ngizofingqa kafushane isimiso sayo sangempela:
I-1) Isimiso se-traffic pool, lapho ushicilela umsebenzi, uhlelo luzokunikeza i-traffic pool yokuqala yabantu abangu-500 ngokusekelwe ekusebenzeni kwakho. Uma umsebenzi wakho wenza kahle, uzokunika abanye abantu abangu-3000. Uma ukusebenza kusa okuhle, abantu abangu-1, njalonjalo.Bayi-5, i-10 (ngaphambili ukubuyekezwa komshini, nansi ukubuyekezwa okubhaliwe), 30, 100 million, 500 million (ethandwa kakhulu), 1200 million (kunconywe yinethiwekhi yonke )
2). Njengesilinganiso = okuthandwayo/ababukeli, ngaphezu kwezinga lamazwana, izinga lokudlulisela phambili, izinga labalandeli, kodwa lezi akuzona izinkomba ezibaluleke kakhulu, inkomba ebaluleke kakhulu izinga lokuqeda, okungukuthi, bangaki abantu abangaqeda ividiyo yakho. .
3) Njengoba izinga lokuqeda libaluleke kakhulu, yenza ividiyo ibe mfushane futhi uyenze imizuzwana embalwa.Akulungile?okungalungile!Indlela yokuphila yenkundla yevidiyo emfushane ngokuqinisekile ayikona ukuthandwa, ukuphawula, namazinga okuqedwa, kodwa isikhathi somsebenzisi.
Lesi sikhathi somsebenzisi sihlwithwe ku-Tencent, Alibaba, kanye no-Sina Weibo.EzentengiselwanoIsikhathi somsebenzisi siyahlukahluka phakathi kwamapulatifomu, ngakho-ke ukuthi ividiyo yakho ingaheha abasebenzisi isikhathi esingakanani inquma ukuthi isistimu ikunika ithrafikhi engakanani.
Uma ushutha ividiyo yomzuzu owodwa, yisiphi isilinganiso sesikhathi sokubuka sale vidiyo phakathi kwawo wonke amavidiyo amanje anomzuzu owodwa? Uma izinga liphezulu, lingcono, hhayi izinga lokuqedwa kwevidiyo eyodwa.
Lokhu kuyachazwa, uyakuqonda?
XNUMX. Abasebenzisi bocwaningo
Ukuze ufunde ngokuziphatha komsebenzisi, kunezinjongo ezi-2 ezinkulu:
- Thola ukunakwa komsebenzisi.
- Yehlisa izinga lokugxuma.
Kungani ufunda ukuziphatha komsebenzisi?
- Ngoba noma iyiphi i-algorithm yesikhulumi (kuhlanganise nenkundla ye-Douyin) yahlulelwa ngokusekelwe ekuziphatheni komsebenzisi.
- Isibonelo, rekhoda ukuziphatha komsebenzisi, futhi usebenzise izinkomba zokuziphatha ukuze unqume ukuthi okuqukethwe kudumile.
Sebenzisa indlela ye-Douyin ye-traffic pool ukuze wandise abalandeli ngokusheshaamanziubuningi:
- Douyin, izigidi zamavidiyo zisakazwa nsuku zonke, futhi isistimu izokhiqiza izincomo zezinkomba zokuziphatha kwabasebenzisi.
- Kudingeka sibambe ithuba lokusebenzisa ngokugcwele izinkomba zokuziphatha komsebenzisi ukuze sithole izincomo eziningi zethrafikhi kusukela kunkundla ye-Douyin.
Izinkomba ezi-4 ezinkulu ze-akhawunti yokukhulisa i-Douyin
- Ukuthandwa
- Ivolumu yokudlulisela
- Ivolumu yamazwana
- izinga lokuqedwa
Okulandelayo incazelo yezinkomba ze-akhawunti yokukhulisa i-Douyin:
1) Ukuthandwa
- Ukufana kuyisenzo esiqondile sokuveza ukuthanda komsebenzisi ngomsebenzi wakho.
- Ngokusho kokuhlaziywa kwedatha, isilinganiso sevolumu yokudlala nokuthandwayo ngu-25: 1. Okufanele kakhulu.
- Uma ushicilela ividiyo enokubukwa okungu-300 kodwa okungaphezu kokungu-10 okuthandwayo, khona-ke umsebenzi wakho wevidiyo emfushane cishe ngeke udume.
2) Ivolumu yokudlulisela
- Uma abasebenzisi bebona imisebenzi ethile emihle ngokukhethekile, bazodlulisela le misebenzi kokuphakelayo kwabo kwe-Douyin noma ezinye izinkundla zokuxhumana.
- Uma likhulu inani lokudlulisela phambili, liphezulu ukuqashelwa kwevidiyo yakho esebenza ngabasebenzisi.
3) Ivolumu yamazwana
- Amazwana amele ukusondelana kokusebenzelana komsebenzisi nawe.
- Impela, ukuhwebelana okuningi kwamazwana, kuba ngcono, ngakho lapho siklama okuqukethwe, kufanele sinake ukusebenzelana okuyisiqondiso.
4) izinga lokuqeda
- Izinga lokuqeda lisho ukuthi abasebenzisi bayibuke ngokugcwele yini ividiyo yakho.
- Uma ividiyo imfushane kakhulu ukukhombisa inani lokuqukethwe, umsebenzisi uzovele agxumele aphume;
- Uma ividiyo iyinde kakhulu, izophazamisa izinga lokuqedwa. Uma umsebenzisi ephuma futhi ehamba engayiqedanga, isistimu yeplathifomu ye-Douyin izobheka ikhwalithi yevidiyo njengempofu.
- Ngakho-ke, lapho wenza amavidiyo, khumbula ubude besikhathi.
Douyin izinyathelo namakhono
Okulandelayo izinyathelo ezinkulu ezi-5 zokukhulisa i-akhawunti ye-Douyin:
- Isinyathelo 1: Isiteji sokulungiselela i-akhawunti ye-Douyin
- Isinyathelo sesi-2: Bhalisa futhi usethe i-akhawunti ye-Douyin
- Isinyathelo sesi-3: I-Douyin yokukhulisa i-akhawunti iyaqala
- Isinyathelo sesi-4: Imininingwane yenqubo yokukhushulwa kwe-akhawunti ye-Douyin
- Isinyathelo sesi-5: Shicilela ividiyo ye-Douyin
Isinyathelo 1: Isiteji sokulungiselela i-akhawunti ye-Douyin
1) Imihlahlandlela yokugcinwa kwe-akhawunti ye-Douyin:Iselula, iSIM khadi, aInombolo yocingo
Sicela unqume ukuthi mangaki ama-akhawunti e-Douyin okudingeka uwakhulise ngokuya ngesimo sakho sangempela?
- Landela "iselula eyodwa, ikhadi elilodwa lomakhalekhukhwini, elilodwaInombolo yocingo” imihlahlandlela yokunquma iselula nedatha ye-SIM khadi odinga ukuyithenga.
- Iselula, ngena ngemvume ku-akhawunti ye-Douyin njengenjwayelo.
- (Omakhalekhukhwini ababiza kakhulu: I-Redmi, i-Xianyu ithenga amasekeni)
- Ikhadi leselula, thumela futhi wamukele imilayezo yombhalo futhi usebenzise ithrafikhi yedatha njengenjwayelo, futhi ubhalise i-akhawunti ye-Douyin.
I-Douyin ikhulisa indlela yokusebenza kwenqwaba ye-akhawunti
- Uma kunenkampani, sebenzisa ilayisense yebhizinisi lenkampani ukuya ehhovisi lebhizinisi le-telecom lasendaweni ukuze uvule ikhadi, futhi ungavula amakhadi angama-50-100.
- Uma kufaneleka, noma ungafaka isicelo sokuthola okwengeziweInombolo yeselula yesiShayina,
Isinyathelo sesi-2: Bhalisa futhi usethe i-akhawunti ye-Douyin
1) Bhalisa i-akhawunti ye-Douyin
- Khumbula ukuthi ungabhalisi ngaphansi kwe-wifi, sicela ubhalise ngesikhathi.
- Kungcono ukubhalisa i-1-2 ngaphansi kwesiteshi esifanayo, futhi igama lesidlaliso nephasiwedi ayikwazi ukufana.
2) Thuthukisa izilungiselelo zolwazi lomuntu siqu
- I-avatar, isiginesha yomuntu siqu, isifunda, imfundo, njll., imininingwane eyengeziwe iba ngcono, futhi ingangezwa kancane kancane ohlelweni lokukhulisa i-akhawunti.
- Ungashiyi i-WeChat yomuntu siqu noma ezinye izikhangiso kusiginisha ye-akhawunti entsha ye-Douyin. Kunconywa ukuthi ulinde kuze kube yilapho inani labalandeli lidlula i-1.amanzi,
Isinyathelo sesi-3: I-Douyin yokukhulisa i-akhawunti iyaqala
1) Buka ividiyo ye-Douyin
- Ezinsukwini ezi-3-5 zenombolo yokubhalisa, vele ubuke ividiyo ngaphandle kokuyithumela, futhi ubude besikhathi yimizuzu engama-30-40 ngosuku.
2) Ukusebenzisana
- Ngokuvamile phakathi nenqubo yokubuka, nika abanye ukuthanda namazwana ukuze bahlanganyele.
- Landela amakhanda angu-5~10 (nabalandeli abangaphezu kwezigidi ezi-500).
3) Imivuzo Ebukhoma
- Buka ukusakazwa bukhoma imizuzu engaphezu kweyi-10 ngosuku.
- Kunconywa ukuthi uthenge ama-Doucoins angama-70 ukuze uvuze ngokungahleliwe futhi ulandele ngokungahleliwe ama-vlogger amaningana adumile.
4) Naka imikhiqizo encintisanayo
- Landela ama-akhawunti angu-20 ancintisanayo, asukela ku-20-30 kuya ku-100 ama-akhawunti ancintisanayo.
Kunconywa ukuqhubeka nokusebenza okungenhla isonto lonke.
Ungakwazi futhi ukubhala nokubhala umbhalo wokudubula ngenkathi ugcina inombolo.
Isinyathelo sesi-4: Imininingwane yenqubo yokukhushulwa kwe-akhawunti ye-Douyin
1) Uma amavidiyo okuqala ayi-10 engakafinyeleli ukubukwa okwanele, i-akhawunti isiphenduke i-akhawunti ye-zombie, futhi amavidiyo akhululwa ngokuzayo angase anganconywa kahle. Ingabe kuyadingeka ukuyeka le akhawunti ye-Douyin bese uqala kabusha?
- Akugcini lapho, othile uthumele imisebenzi yamavidiyo angama-20, kwabe sekuvela ividiyo edumile. Ngemuva kwalokho, ivolumu yokudlala eyisisekelo yomsebenzi kanye nokuhlola kusasele ngaphezu kwezi-1.
- Ngaphandle kokuhlangenwe nakho noma inhlanhla, kubalulekile futhi ukunamathela kokuqukethwe kwevidiyo yangempela nekhwalithi ephezulu ekuqaleni.
2) Douyin taboo: shayela inani
- Yenqaba ukuxubha: xubha inombolo yabalandeli, abakuthandayo, ukuphawula, abasakazi, nabayisa phambili.
- Ngoba uma selusuliwe akusizi lutho.
Isinyathelo sesi-5: Shicilela ividiyo ye-Douyin
1) Uma ungenawo umqondo wokudala okuqukethwe, ukukhetha ukuphatha ividiyo nakho kuyisinqamuleli.
- Kodwa ezinye izinqamuleli akuzona ezawo wonke umuntu.
- Abanye abantu bathumela amavidiyo ngokuthanda kwabo, futhi aduma, futhi kunezici kuwo.
- Nakuba kungenzeka ukudlala i-Douyin kanje esikhathini esifushane, akunakwenzeka ukuthi u-Douyin agcine i-akhawunti yesikhathi eside.
- Indlela engcono kakhulu ukwenza amavidiyo okuqala.
2) Njengamanje, kunamafilimu amaningi anyakazayo ku-Douyin.
- Nokho, ividiyo idinga ukuhlelwa futhi icutshungulwe ukuze iphumelele ukubuyekezwa.
- Uma unentshisekelo enkulu kumamuvi, zama ukwenza ukuphawula kwemuvi.
3) Indalo yomuntu siqu, ungaqala futhi ku-Vlog.
"I-New Flow Theory3.0“Fingqa
OkulandelayoU-Chen WeiliangIsifinyezo se-"New Traffic Theory 3.0":
XNUMX. Inkundla yocwaningo
- Funda imithetho yenkundla ukuze ugweme ukuvinjelwa ngokwephula.
- Indlela yokuncoma ucwaningo yokuthuthukisa ukuvezwa kokuqukethwe.
XNUMX. Abasebenzisi bocwaningo
- Heha ukunaka kwabasebenzisi
- Yehlisa izinga lokugxuma
XNUMX. Yenza imisebenzi
- Yenza imisebenzi ngokwemithetho yesikhulumi
- Ulwazi olususelwe ekuziphatheni komsebenzisi
- Le mephu yengqondo ye-"New Traffic Theory 3.0" (U-Chen Weiliang 100% okwangempela, okuphethwe yi-copyrightU-Chen Weiliangkonke)
- Okungenhla okuqukethwe okuvamile kwezinyathelo zokukhulisa ama-akhawunti ku-Douyin kanye namakhono abalandeli be-Douyin abakhula ngokushesha.
ngamafuphi:Inkundla Yokucwaninga → Umsebenzisi Wocwaningo → Yenza Umsebenzi
- Eqinisweni, i-akhawunti yokukhulisa i-Douyin ikhulisa ngokushesha abalandeli bayoIphromoshini yokukhipha amanziAkunzima, into enzima ukuthi ungasebenzisa kanjani ngokuguquguqukayo imithetho ye-algorithm yesikhulumi se-Douyin.
Izinyathelo ezinemininingwane eyengeziwe zokuthi i-Douyin ikhulise i-akhawunti ukuze "yenze imisebenzi", yenziwe kanjani?
Ngabe i-Douyin iyithola kanjani ithrafikhi yezinto eziphilayo?Amavidiyo angu-10 avela ku-akhawunti entsha ka-Douyin aphule umdlalo wemvelo wethrafikhi oyisigidi esingu-100 ▼
Ngizoqhubeka nokwabelana uma nginethuba esikhathini esizayo, ngakho ngicela unake ibhulogi ka-Chen Weiliang ^_^
I-Hope Chen Weiliang Blog ( https://www.chenweiliang.com/ ) wabelane "Ingabe u-Douyin uyiphakamisa kanjani i-akhawunti ukuze akhulise abalandeli ngokushesha?Ayini ama-taboos?I-Douyin Izinyathelo Namathiphu Okukhulisa Izinombolo", izokusiza.
Siyakwamukela ukwabelana ngesixhumanisi salesi sihloko:https://www.chenweiliang.com/cwl-1770.html